Rapeseed Oil
FailDemand is soft, at -21.5% this quarter, so Rapeseed Oil is a Fail.
- Flapen Score
- 46 / 100Ranks 1,444 of 2,976 Grocery niches · on the category median46
- Market size
- £197K/yr105K searches / yr
- 90-day growth
- -21.5%search demand this quarter
- Competition
- 69%top-5 click share · 12 brands · 53 sellers
Flapen Score
Rapeseed Oil against its category
The dotted line is the Grocery average. Past it, Rapeseed Oil is stronger. Inside it, weaker.
Market
The Rapeseed Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rapeseed Oil 105K times last year and spent an estimated £197K. The top 5 brands take 82% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 17.9% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £197K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -21.5%
- Conversion, latest week
- 17.9%
- Market size, estimated
- £197Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- rapeseed oil62K searches a year
02 · Price
A sale here is worth £10.44.
Listings sell for £10.44 on average, from £2.40 to £24.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £10.44 that is £5K to £8K a year per listing.
- Average price
- £10.44under the $15 to $100 sweet spot
- Price range
- £2.40–£24.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
26% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #145 within Oils, Vinegars & Salad Dressings. It carries 447 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 26%
- Prime listings
- 89%
- Out of stock, average day
- 3.3%
- Average rank
- #145in Oils, Vinegars & Salad Dressings
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 447per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Rapeseed Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
by Amazon Our Selection Organic Cold Pressed Rapeseed Oil 1L
- Price
- £4.40
- Rating
- 4.3/5
- Reviews
- 242
- Age
- 1y ago

Crisp N Dry Rapeseed Vegetable Oil 2 Litre (Pack of 1)
- Price
- £3.92
- Rating
- 4.7/5
- Reviews
- 1,915
- Age
- 14y ago

Crisp N Dry Rapeseed Oil 1 Litre (Pack of 1)
- Price
- £2.40
- Rating
- 4.7/5
- Reviews
- 1,915
- Age
- 10y ago

Mazola Rapeseed Oil 1 Litre (Pack of 1)
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 413
- Age
- 7y ago

Borderfields Natural Extra Virgin Cold Pressed British Rapeseed Oil High in Omega 3. Use for Roasting Frying Baking drizzling and dressing Gluten free and vegan friendly Large 5 Litre catering pack
- Price
- £24.87
- Rating
- 4.6/5
- Reviews
- 769
- Age
- 11y ago
Trending
estimated 90-day click momentum
Morrisons The Best Cold Pressed Rapeseed Oil 500ml
- Price
- £3.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Mr Organic - Cold Pressed Rapeseed Oil - 750ml - Versatile and Easy to Use - Great for Cooking Salads Dressings and Marinades
- Price
- £5.69
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 10y ago

Just Rapeseed Oil - British Cold Pressed Extra Virgin Rapeseed Culinary Oil (1.75 Litre)
- Price
- £13.47
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 8y ago

Chiltern Cold Pressed Rapeseed Oil 5L PET Bottle | Light Nutty Taste | Rich in Omega 3 & Vitamin E | Ideal for Roasting Frying Dressings | Bulk Size Olive Oil Alternative
- Price
- £23.93
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

by Amazon Our Selection Organic Cold Pressed Rapeseed Oil 1L
- Price
- £4.40
- Rating
- 4.3/5
- Reviews
- 242
- Age
- 1y ago
Newest
by launch date
Morrisons The Best Cold Pressed Rapeseed Oil 500ml
- Price
- £3.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Chiltern Cold Pressed Rapeseed Oil 5L PET Bottle | Light Nutty Taste | Rich in Omega 3 & Vitamin E | Ideal for Roasting Frying Dressings | Bulk Size Olive Oil Alternative
- Price
- £23.93
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

by Amazon Our Selection Organic Cold Pressed Rapeseed Oil 1L
- Price
- £4.40
- Rating
- 4.3/5
- Reviews
- 242
- Age
- 1y ago

Cotswold Gold Original Rapeseed Oil 5LT
- Price
- £24.17
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 5y ago

Hillfarm Extra Virgin Cold Pressed Rapeseed Oil - 2 Litre Suitable for Cooking Baking & Frying
- Price
- £13.29
- Rating
- 4.7/5
- Reviews
- 261
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
53
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
13%
- Crisp 'N' Dry33%
- by Amazon21%
- Mazola11%
- Borderfields11%
- Oil of Aldborough7%
- Cotswold Gold5%
- Open — no brand owns it (6 brands, 13%)
Demand
Rapeseed Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Rapeseed Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rapeseed oil62K/yr
- rapeseed oil cooking6K/yr
- cold pressed rapeseed oil6K/yr
- crisp n dry7K/yr
- crisp and dry cooking oil8K/yr
- rapeseed oil 5 litre5K/yr
- crisp and dry5K/yr
- rapeseed oil cold pressed6K/yr
Reviews and returns
What reviews say buyers love and hate about Rapeseed Oil
We read the reviews and the return reasons for every product selling here.
“cheaper versions”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rapeseed Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









