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Radnor Splash Flavoured Water

Fail

The top 5 brands take 100% of clicks, so Radnor Splash Flavoured Water is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£341K/yr352K searches / yr
90-day growth
+28.5%search demand this quarter
Competition
70%top-5 click share · 3 brands · 21 sellers

Flapen Score

Radnor Splash Flavoured Water against its category

The dotted line is the Grocery average. Past it, Radnor Splash Flavoured Water is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Radnor Splash Flavoured Water market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Radnor Splash Flavoured Water 352K times last year and spent an estimated £341K. All 3 brands take every click. Demand peaks in May. Flapen scores it 46 out of 100, a Fail.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 352K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £341K a year.

Searches, last 12 months
352K
Growth, 90 days vs prior 90
+28.5%
Conversion, latest week
9.3%
Market size, estimated
£341Ka year
Peak month
May3.7× the quietest month
Top search term
radnor splash flavoured water185K searches a year

02 · Price

A sale here is worth £10.37.

Listings sell for £10.37 on average, from £2.41 to £16.76. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £10.37 that is £21K to £26K a year per listing.

Average price
£10.37under the $15 to $100 sweet spot
Price range
£2.41–£16.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
£21K–£26K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #109 within Beverage Syrups & Concentrates. It carries 1,215 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
38%
Out of stock, average day
10.0%
Average rank
#109in Beverage Syrups & Concentrates
Average rating
4.64 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,215per listing
Listings tracked
13

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Radnor Splash Flavoured Water products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

£0£34K£68K£102K£137K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Radnor Hills90%
  • JAN & JUL6%
  • Aqua Splash3%
  • Open — no brand owns it (0%)

Demand

Radnor Splash Flavoured Water search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 3.7×

Search terms

Top Radnor Splash Flavoured Water search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • radnor splash flavoured water185K/yr
  • radnor splash86K/yr
  • radnor40K/yr
  • flavoured water 24 pack21K/yr
  • radnor water9K/yr
  • radnor splash apple and raspberry11K/yr

Reviews and returns

What reviews say buyers love and hate about Radnor Splash Flavoured Water

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall27%−0.12

Tastes really strong for flavoured water & synthetic

taste wasn't for

Value For Money20%−0.03

unfortunately I won't be buying from this seller anymore as he has put them up by £2.00 which is a lot in one go

Contamination10%−0.02

for some people that may mean the drink is contaminated or damaged

Dilute/Watery10%+0.09

Water

Flavor7%+1.66

I really didn't like this flavour

Love

Taste-Overall33%−0.12

Great taste

Love this flavoured water the only way I will drink water

still good tasting water

Flavor20%+1.66

Great flavour

Excellent flavoured water

good range of flavours

Value For Money19%−0.03

Great value

Good value

Worth it

Freshness8%+1.01

Very refreshing

Refreshing water

Refreshing drink

Quality-Overall7%+0.91

Good quality water

Great variety

very good quality product

FAQ

Common Radnor Splash Flavoured Water questions

Answered from the same tracked data.