How competitive is the Radler Beer niche on Amazon United Kingdom?

11 brands and 31 sellers compete in Radler Beer on Amazon United Kingdom. The top 5 Radler Beer products take 66% of clicks and its top 5 brands hold 89% of demand.

What do buyers complain about in Radler Beer?

Radler Beer buyers on Amazon United Kingdom complain most about Flavor, Taste-Overall, Artificial Sweeteners, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Radler Beer niche?

Radler Beer sells for £19.73 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £2.54–£41.24. The average incumbent carries 97 reviews — the moat a new listing must climb.

Radler Beer

Radler Beer shows low returns (0.1%), but a small market ($57K/yr) keeps it on the watch list.

Signals Trending

Flapen Score

Worth a look

This niche Category average

Is Radler Beer profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Radler Beer is a £57K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 53/100.

Radler Beer: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +233.1% over the last 90 days and 3.5% of searches end in a purchase.

£57K

revenue / yr

Units sold / yr4K

Search volume / yr+233.1%82K

Conversion rate3.5%

Avg price£19.73

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers11 · 31

Top-5 product click share66%

Open market11%

Avg brand age65 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 21 products

Top Radler Beer products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bavaria 2.0% Lemon Radler Beer (12 x 500ml Cans) - Low Alcohol Shandy with Lemon Refreshing Pilsner & Lemon Mix Light & Crisp Summer Beer

Price: £11.66
Rating: 4.2/5
Reviews: 6
Age: 10mo ago

Schofferhofer Beer Happy Pack Grapefruit Pineapple and Watermelon and Mint Flavours 12x500 ml

Price: £17.06
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Damm Lemon 10 x 440ml

Price: £11.40
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

Damm Lemon Lemon Flavoured Beer 4 x 330ml

Price: £5.21
Rating: 5.0/5
Reviews: 4
Age: 1y ago

Schofferhofer Grapefruit Beer 500 ml Case of 24 NA27

Price: £26.59
Rating: 4.8/5
Reviews: 621
Age: 9y ago

Newest

by launch date

Damm Lemon 10 x 440ml

Price: £11.40
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

Bavaria 2.0% Lemon Radler Beer (12 x 500ml Cans) - Low Alcohol Shandy with Lemon Refreshing Pilsner & Lemon Mix Light & Crisp Summer Beer

Price: £11.66
Rating: 4.2/5
Reviews: 6
Age: 10mo ago

Fruitage by Rodenbach | Cherry Beer | 3.4% ABV | 12 x 500ml Cans

Price: £19.26
Rating: 5.0/5
Reviews: 2
Age: 11mo ago

Damm Lemon Radler Beer 12 x 330ml Bottles | Spanish Cerveza & Limón Radler with 3.2% ABV | Crisp Citrusy Refreshing | Summer Beer for BBQs Picnics & Light Sipping

Price: £27.16
Rating: 5.0/5
Reviews: 3
Age: 12mo ago

Schofferhofer Beer Happy Pack Grapefruit Pineapple and Watermelon and Mint Flavours 12x500 ml

Price: £17.06
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

66%

Top 20: 99%

Open market

Schöfferhofer26%
Damm Lemon23%
Bavaria20%
Beer Hunter11%
Bitburger10%
Jubel3%
Open — no brand owns it (5 brands, 8%)

Radler Beer demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume82KCVR3.5%Products21Brands11Top 5 Brands89%OOS Rate4.4%Rating4.7★Reviews97Avg BSR#172

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 5.4×

Top Radler Beer search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

radler beer16K/yr +226.0%2.3% conv.
radler13K/yr +195.8%3.7% conv.
damm lemon beer8K/yr +455.0%2.4% conv.
lemon beer10K/yr +207.4%2.2% conv.
schofferhofer11K/yr +265.0%7.9% conv.
damm lemon9K/yr +171.1%2.9% conv.
radler lemon beer uk4K/yr +322.5%3.8% conv.
amstel radler lemon beer uk3K/yr +329.7%0.6% conv.
radlers lemon beer4K/yr +125.1%2.9% conv.
schofferhofer grapefruit beer3K/yr +163.9%8.6% conv.

What reviews say buyers love and hate about Radler Beer

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Taste-Overall38%

“It's perfect to drink on a sunny day as it's refreshingly good”

Alcohol Flavor24%

“A lovely tasting and refreshing drink”

Freshness15%

“Really great refreshing drink”

Value For Money7%

“Good value for money”

Ingredients-Overall4%

“Highly recommend if you like grapefruit”

What buyers complain about

87% of reviews

Flavor25%

“Vile posh larger flavoured can't taste lemonade”

Taste-Overall21%

“Not how a radler is supposed to taste”

Artificial Sweeteners13%

“Another drink ruined by change in ingredients and I assume it's the drop in sugar and increase in sweetener”

Alcohol Content13%

“low in alcohol”

Stale/Rotten/Spoiled8%

“Gross”

Common Radler Beer questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Radler Beer 53/100 on Amazon United Kingdom — Worth a look. The niche generates £57K/yr across 21 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +233.1% over the last 90 days.