Purdy and Figg Refill

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £122K a year.

Searches, last 12 months

95K

Growth, 90 days vs prior 90

-7.5%

Conversion, latest week

7.3%

Market size, estimated

£122Ka year

Peak month

November1.8× the quietest month

Top search term

purdy and figg refill81K searches a year

Listings sell for £17.63 on average, from £11.94 to £22.09. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £17.63 that is £4K to £9K a year per listing.

Average price

£17.63inside the $15 to $100 sweet spot

Price range

£11.94–£22.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£4K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #123 within Household Cleaners. It carries 835 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

70%

Out of stock, average day

10.1%

Average rank

#123in Household Cleaners

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

835per listing

Listings tracked

10

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months