Purdy and Figg Refill
brand-locked demand (top 5 brands take 100% of clicks) — Purdy and Figg Refill doesn't clear our bar today.
Flapen Score
Is Purdy and Figg Refill profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Purdy and Figg Refill is a £122K/yr Amazon United Kingdom market (95K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 46/100.
Purdy and Figg Refill: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -7.5% over the last 90 days and 7.3% of searches end in a purchase.
£122K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 10 products
Top Purdy and Figg Refill products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Citrus/Patchouli & Cedarwood/Vetiver Scents
- Price
- £21.45
- Rating
- 4.3/5
- Reviews
- 2,789
- Age
- 4y ago
Purdy & Figg Seasonal Summer Mixed Refill Kit All-Purpose Cleaning Spray with Organic Essential Oils Natural & Non-Toxic Fir & Muscatel Geranium & Ylang Ylang Sweet Grass & Galbanum Scents
- Price
- £22.09
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 4mo ago
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Citrus/Floral/Vetiver Scents
- Price
- £21.60
- Rating
- 4.3/5
- Reviews
- 2,789
- Age
- 4y ago
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Gentle Chamomile Scents | Pack of 3 |
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 49
- Age
- 9mo ago
Purdy & Figg | Bathroom Bliss Refill Kit | All Natural Gentle Non Toxic Organic Essential Oils Cleaner | Lime & Lemongrass| Streak-free spotlessness Bathroom
- Price
- £21.63
- Rating
- 4.4/5
- Reviews
- 1,207
- Age
- 2y ago
Trending
90-day click momentumPurdy & Figg Seasonal Summer Mixed Refill Kit All-Purpose Cleaning Spray with Organic Essential Oils Natural & Non-Toxic Fir & Muscatel Geranium & Ylang Ylang Sweet Grass & Galbanum Scents
- Price
- £22.09
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 4mo ago
Neat Eco-Friendly Multi-Surface Antibacterial Spray Refill Kit Mango & Fig Grapefruit & Ylang Ylang Lime & Matcha Natural Cleaning Solution for Home & Office Pet Friendly Plant Based 6x30ml
- Price
- £14.90
- Rating
- 4.3/5
- Reviews
- 121
- Age
- 6mo ago
Forest&Co - Multi-Surface Concentrate - 16 Refills | Non-Toxic Pet Safe Streak Free | Eco-Friendly | Natural Woodland Probiotics | Woodland Pine & Citrus Scent | Suitable For All Surfaces
- Price
- £13.29
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 1y ago
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Citrus/Patchouli & Cedarwood/Vetiver Scents
- Price
- £21.45
- Rating
- 4.3/5
- Reviews
- 2,789
- Age
- 4y ago
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Gentle Chamomile Scents | Pack of 3 |
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 49
- Age
- 9mo ago
Newest
by launch datePurdy & Figg Seasonal Summer Mixed Refill Kit All-Purpose Cleaning Spray with Organic Essential Oils Natural & Non-Toxic Fir & Muscatel Geranium & Ylang Ylang Sweet Grass & Galbanum Scents
- Price
- £22.09
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 4mo ago
Neat Eco-Friendly Multi-Surface Antibacterial Spray Refill Kit Mango & Fig Grapefruit & Ylang Ylang Lime & Matcha Natural Cleaning Solution for Home & Office Pet Friendly Plant Based 6x30ml
- Price
- £14.90
- Rating
- 4.3/5
- Reviews
- 121
- Age
- 6mo ago
Purdy & Figg | Counter Clean Mixed Refill Kit | All-Purpose Cleaning Spray with Organic Essential Oils | Natural & Non-Toxic | Home & Kitchen Countertops | Gentle Chamomile Scents | Pack of 3 |
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 49
- Age
- 9mo ago
Forest&Co - Multi-Surface Concentrate - 16 Refills | Non-Toxic Pet Safe Streak Free | Eco-Friendly | Natural Woodland Probiotics | Woodland Pine & Citrus Scent | Suitable For All Surfaces
- Price
- £13.29
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 1y ago
Dilution Multi-Purpose Spray Refill Bundle Sweet Orange (3 × 20ml)
- Price
- £11.94
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Purdy & Figg81%
- Neat10%
- Forest&Co7%
- Dilution.1%
Purdy and Figg Refill demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov · busiest ÷ quietest = 1.8×
Top Purdy and Figg Refill search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- purdy and figg refill81K/yr
- purdy and figg refills11K/yr
- purdy and fig refills2K/yr
What reviews say buyers love and hate about Purdy and Figg Refill
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Beautiful smell”
“Excellent product”
“cleans nicely”
“Effective cleaning product”
“Great price”
What buyers complain about
57% of reviews“Very synthetic smell”
“It is expensive”
“also dont last the whole day”
“not a great cleaner either”
“The box is rather oversized for three small glass bottles”
Purdy and Figg Refill return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
6%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Purdy and Figg Refill questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
