Puffed Quinoa
FailPrices span $2.42–$13.88, mostly outside the sweet spot, so Puffed Quinoa is a Fail.
- Flapen Score
- 41 / 100Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 4641
- Market size
- £56K/yr77K searches / yr
- 90-day growth
- -29.5%search demand this quarter
- Competition
- 80%top-5 click share · 7 brands · 17 sellers
Flapen Score
Puffed Quinoa against its category
The dotted line is the Grocery average. Past it, Puffed Quinoa is stronger. Inside it, weaker.
Market
The Puffed Quinoa market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Puffed Quinoa 77K times last year and spent an estimated £56K. The top 5 brands take 92% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
7.9% of searches ended in a purchase last week.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- -29.5%
- Conversion, latest week
- 7.9%
- Market size, estimated
- £56Ka year
- Top search term
- puffed quinoa66K searches a year
02 · Price
A sale here is worth £9.14.
Listings sell for £9.14 on average, from £2.42 to £13.88. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £9.14 that is £2K to £5K a year per listing.
- Average price
- £9.14under the $15 to $100 sweet spot
- Price range
- £2.42–£13.88
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #233 within Rice, Pasta & Pulses. It carries 157 reviews at 4.06 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 70%
- Out of stock, average day
- 0.0%
- Average rank
- #233in Rice, Pasta & Pulses
- Average rating
- 4.06 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 157per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Puffed Quinoa products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Infinity Foods Organic Quinoa Puffs - Puffed Quinoa 250g
- Price
- £7.38
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 8y ago

Organic Puffed Quinoa 500g (BWFO)
- Price
- £7.62
- Rating
- 4.4/5
- Reviews
- 100
- Age
- 11y ago

by Amazon Organic Quinoa 500g
- Price
- £3.62
- Rating
- 4.5/5
- Reviews
- 1,085
- Age
- 3y ago

Organic Puffed Quinoa 250g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £8.33
- Rating
- 4.0/5
- Reviews
- 17
- Age
- 3y ago

Organic Puffed Quinoa 500g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £13.03
- Rating
- 3.8/5
- Reviews
- 3
- Age
- 3y ago
Trending
90-day click momentum
Infinity Foods Organic Quinoa Puffs - Puffed Quinoa 250g
- Price
- £7.38
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 8y ago

Organic Puffed Quinoa 500g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £13.03
- Rating
- 3.8/5
- Reviews
- 3
- Age
- 3y ago

Organic Puffed Quinoa 250g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £8.33
- Rating
- 4.0/5
- Reviews
- 17
- Age
- 3y ago

Amisa Organic Spelt Puffs 200g - Light & Crunchy Texture - High in Fibre & Vegan-Friendly Cereal
- Price
- £2.42
- Rating
- 4.4/5
- Reviews
- 233
- Age
- 10y ago

Organic Puffed Quinoa 500g by Manor Springs Organic
- Price
- £13.38
- Rating
- 2.9/5
- Reviews
- 6
- Age
- 4y ago
Newest
by launch date
by Amazon Organic Quinoa 500g
- Price
- £3.62
- Rating
- 4.5/5
- Reviews
- 1,085
- Age
- 3y ago

Organic Puffed Quinoa 250g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £8.33
- Rating
- 4.0/5
- Reviews
- 17
- Age
- 3y ago

Organic Puffed Quinoa 500g by Hatton Hill Organic | Light & Crispy Superfood for Breakfast Baking and Snacks
- Price
- £13.03
- Rating
- 3.8/5
- Reviews
- 3
- Age
- 3y ago

Organic Puffed Quinoa - Forest Whole Foods (500g)
- Price
- £13.58
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 4y ago

Organic Puffed Quinoa 250g by Manor Springs Organic
- Price
- £8.12
- Rating
- 3.8/5
- Reviews
- 61
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
17
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
3%
- Buy Whole Foods Online29%
- Infinity Foods26%
- Hatton Hill17%
- by Amazon13%
- MANOR SPRINGS7%
- Amisa5%
- Open — no brand owns it (1 brand, 3%)
Demand
Puffed Quinoa search demand
Weekly searches over the year. Pick a range.
Search terms
Top Puffed Quinoa search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- puffed quinoa66K/yr
- quinoa puffs5K/yr
- popped quinoa3K/yr
- puffed quinoa organic3K/yr
Reviews and returns
What reviews say buyers love and hate about Puffed Quinoa
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Stale
felt more like very stale, soft and overpriced rice Krispies
found that they went pretty stale quite quickly
Not crisp at all
Not crunchy
it had no crunch whatsoever
tasted bit like an old popcorn
not for my taste
don't have much taste
Ludicrously expensive
Poor value as it was stale so unusable
Waste of money
very disappointing texture
Love
Good quality
Great product
Value for moneygood quality
Great for gluten free recipies
next to no calories
Great for snack bars
I like how the price is affordable
Good value for money
Great and not pricey
Great alternative to puffed rice
Tastes delicious
Great taste, good price for the size
Does what it says on the tin
Just what I wanted
Im sure this is just how its supposed to be
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Puffed Quinoa questions
Answered from the same tracked data.









