Protein Pancake Mix
FailDemand is soft, at -35.0% this quarter, so Protein Pancake Mix is a Fail.
- Flapen Score
- 47 / 100Top 44% of 2,976 Grocery niches · +1 vs the category median of 4647
- Market size
- £48K/yr84K searches / yr
- 90-day growth
- -35.0%search demand this quarter
- Competition
- 56%top-5 click share · 12 brands · 28 sellers
Flapen Score
Protein Pancake Mix against its category
The dotted line is the Grocery average. Past it, Protein Pancake Mix is stronger. Inside it, weaker.
Market
The Protein Pancake Mix market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Protein Pancake Mix 84K times last year and spent an estimated £48K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Sep–Oct. Flapen scores it 47 out of 100, a Fail.
01 · Demand
4.3% of searches ended in a purchase last week.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -35.0%
- Conversion, latest week
- 4.3%
- Market size, estimated
- £48Ka year
- Peak month
- January3.4× the quietest month
- Top search term
- protein pancake mix43K searches a year
02 · Price
A sale here is worth £13.29.
Listings sell for £13.29 on average, from £1.82 to £23.25. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £13.29 that is £1K to £3K a year per listing.
- Average price
- £13.29under the $15 to $100 sweet spot
- Price range
- £1.82–£23.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #120 within Baking Supplies. It carries 586 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 86%
- Out of stock, average day
- 8.3%
- Average rank
- #120in Baking Supplies
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 586per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Protein Pancake Mix products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Protein Works | Diet Protein Pancakes - Gold Natural 12 Servings 500g
- Price
- £10.41
- Rating
- 4.4/5
- Reviews
- 382
- Age
- 10y ago

Protein Works | Loaded Protein Pancakes - Gold Milk Choc Chip 500g
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 3y ago

Bulk High Protein Pancake Mix Maple 500 g
- Price
- £11.48
- Rating
- 3.6/5
- Reviews
- 857
- Age
- 10y ago

Mille No Sugar Classic 17g Plant Protein Pancake Mix | High Protein Breakfast | High Fibre | Vegan Low Carb & Low Calorie | No Refined Flour No Refined Sugar Low GI Millet Grain | 250 grams
- Price
- £5.78
- Rating
- 4.0/5
- Reviews
- 235
- Age
- 3y ago

Muscle Moose High Protein Pancake Mix Golden Syrup 500 g
- Price
- £14.63
- Rating
- 3.9/5
- Reviews
- 213
- Age
- 9y ago
Trending
90-day click momentum
Applied Nutrition 4 High Protein Maple Syrup Pancakes
- Price
- £1.82
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Per4m Protein Pancakes | High Protein Powder with 20g Protein and Low in Sugar | Quick and Easy to Prepare | High Protein Breakfast | 16 Servings (1.2kg Caramel Biscuit)
- Price
- £20.72
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Per4m Protein Pancakes | High Protein Powder with 20g Protein and Low in Sugar | Quick and Easy to Prepare | High Protein Breakfast | 16 Servings (1.2kg Blueberry Muffin)
- Price
- £20.79
- Rating
- 3.3/5
- Reviews
- 8
- Age
- 1y ago

Muscle Moose High Protein Pancake Mix Golden Syrup 500 g
- Price
- £14.63
- Rating
- 3.9/5
- Reviews
- 213
- Age
- 9y ago

Slurrp Farm No Refined Flour Chocolate Pancake Mix | Instant Breakfast Mix made with Oats and Jowar | 100% Vegetarian Eggless Healthy Breakfast for Kids & Adults
- Price
- £4.99
- Rating
- 4.4/5
- Reviews
- 1,958
- Age
- 1y ago
Newest
by launch date
Applied Nutrition 4 High Protein Maple Syrup Pancakes
- Price
- £1.82
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Slurrp Farm No Refined Flour Chocolate Pancake Mix | Instant Breakfast Mix made with Oats and Jowar | 100% Vegetarian Eggless Healthy Breakfast for Kids & Adults
- Price
- £4.99
- Rating
- 4.4/5
- Reviews
- 1,958
- Age
- 1y ago

Per4m Protein Pancakes | High Protein Powder with 20g Protein and Low in Sugar | Quick and Easy to Prepare | High Protein Breakfast | 16 Servings (1.2kg Caramel Biscuit)
- Price
- £20.72
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago

Per4m Protein Pancakes | High Protein Powder with 20g Protein and Low in Sugar | Quick and Easy to Prepare | High Protein Breakfast | 16 Servings (1.2kg Blueberry Muffin)
- Price
- £20.79
- Rating
- 3.3/5
- Reviews
- 8
- Age
- 1y ago

Millé Blueberry 16g Plant Protein Pancake Mix | High Protein Breakfast | High Fibre |Vegan Low Carb & Low Calorie | No Refined Flour No Refined Sugar Low GI Millet Grain | 250 grams
- Price
- £5.56
- Rating
- 4.4/5
- Reviews
- 305
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
28
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
16%
- Protein Works27%
- THE PROTEIN WORKS23%
- Millé: A Supergrain Co.11%
- Bulk10%
- Muscle Moose7%
- Kodiak Cakes6%
- Open — no brand owns it (6 brands, 16%)
Demand
Protein Pancake Mix search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct · busiest ÷ quietest = 3.4×
Search terms
Top Protein Pancake Mix search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- protein pancake mix43K/yr
- protein pancakes29K/yr
- protein pancake9K/yr
- my protein pancake mix3K/yr
Reviews and returns
What reviews say buyers love and hate about Protein Pancake Mix
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
gritty and artificial tasting
And the taste is awful - egg is the only flavour
Taste so much of egg 😬 ate 3 and couldnt eat anymore
Absolutely atrocious
The manufacturer urgently needs to improve quality control
severe quality control issues with mold
This mix is expensive
pricey
The only issue is the cost
Extremely not satisfied
I think I did them wrong as they are dry once cooked
and yet still soggy and wet inside
Love
Great taste
These snacks taste great
Very tasty compared to other brands
Great product
very good product: recommended
Incredible product, highly recommend
Great value
Worth it
totally worth it
Healthy choice
these are fire more enjoyable and healthy
Tastes ok for being healthy
Good source of protein in a pancake
But if you're on that protein grind it's ok
Is it one of the very best 'protein' products I've ever had
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Protein Pancake Mix questions
Answered from the same tracked data.









