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Protein Hamper

Maybe

An estimated 0.2% of orders come back. But shoppers spend an estimated $53K a year here, so Protein Hamper is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 2,976 Grocery niches · +8 vs the category median of 46
Market size
£53K/yr120K searches / yr
90-day growth
+4.2%search demand this quarter
Competition
47%top-5 click share · 23 brands · 45 sellers

Flapen Score

Protein Hamper against its category

The dotted line is the Grocery average. Past it, Protein Hamper is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Protein Hamper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Protein Hamper 120K times last year and spent an estimated £53K. The top 5 brands take 57% of clicks. Demand peaks in Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
+4.2%
Conversion, latest week
2.7%
Market size, estimated
£53Ka year
Peak month
December7.3× the quietest month
Top search term
protein sachets17K searches a year

02 · Price

A sale here is worth £16.47.

Listings sell for £16.47 on average, from £3.37 to £40.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £16.47 that is £2K to £4K a year per listing.

Average price
£16.47inside the $15 to $100 sweet spot
Price range
£3.37–£40.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #303 within Hampers & Gourmet Gifts. It carries 888 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
69%
Out of stock, average day
6.7%
Average rank
#303in Hampers & Gourmet Gifts
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
888per listing
Listings tracked
32

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Protein Hamper products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

45

Est. top-5 brand share

57%

Top 20: 97%

Est. top-5 click share

47%

Top 20: 90%

Open market

38%

  • Myprotein20%
  • Muscle Locker13%
  • XCelerate Nutrition8%
  • A Amousa8%
  • WOD Powders7%
  • CNP Professional5%

Demand

Protein Hamper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 7.3×

Search terms

Top Protein Hamper search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • protein sachets17K/yr
  • protein powder sachets12K/yr
  • protein hamper16K/yr
  • protein gifts for men16K/yr
  • protein powder sample8K/yr
  • protein sachets for travel5K/yr
  • whey protein sachets5K/yr
  • protein gift set7K/yr
  • protein gifts8K/yr
  • protein bundle6K/yr

Reviews and returns

What reviews say buyers love and hate about Protein Hamper

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Taste-Overall”
0.2%of orders come back
“the taste is not for me”
A buyer, on “Taste-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Protein Hamper questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data