pre workout shot
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great188.05avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.14avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£6.28–£22.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay£146K£146K/yr · 130K searches
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, pre workout shot is a £146K/yr Amazon United Kingdom market (130K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct. Verdict: Skip it — 49/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
pre workout shot market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- £141K–£177K
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #207
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 0.4%
- Avg brand age
- 56 months
- Avg seller age
- 160 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
66
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
1%
- Applied Nutrition37%
- Optimum Nutrition23%
- NXT Nutrition19%
- Warrior14%
- Cellucor3%
- BULK POWDERS1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.0% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.5×
Top pre workout shot search terms
- pre workout shot52K/yr
- pre workout shots21K/yr
- energy shots16K/yr
- tnt pre workout12K/yr
- preworkout shots10K/yr
- 5 hour energy6K/yr
- energy shot5K/yr
- tnt pre workout shot4K/yr
- caffeine shots3K/yr
Top pre workout shot products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Applied Nutrition BodyFuel Energy Shot - Body Fuel Prime Energy Shot Physical Performance with B-Vitamins Taurine Caffeine Sugar Free Zero Calories (Box 12 Units x 60ml) (Blue Raspberry)
Applied Nutrition£9.504.5★185 rev
Optimum Nutrition Gold Standard Pre-Workout Energy Shot Ready to Drink Food Supplement with Beta Alanine Caffeine PerforMelon Boost and Vitamin B6 and B12 Mixed Berry Flavour 12-Pack 12 x 60 ml
Optimum Nutrition£13.944.6★857 rev
Applied Nutrition BodyFuel Energy Shot - Body Fuel Prime Energy Shot Physical Performance with B-Vitamins Taurine Caffeine Sugar Free Zero Calories (Box 12 Units x 60ml) (Orange)
Applied Nutrition£9.354.4★89 rev
Warrior Rage Energy Shots - Pre Workout Shot Drink 12 x 60ml - RTD Fuel Juice Supplement (Liquid not Gels) - 200mg Caffeine to Lift Sessions and Running - Contains Vitamin B6 & B12 (Tropical Sourz)
Warrior£11.284.4★293 rev
NXT Nutrition TNT Nuclear Shots - Pre Workout Drink 12 x 60ml | Blue Raspberry
NXT Nutrition£15.134.3★264 rev
Newest
by launch date
Warrior Creatine Plus Energy Pre Workout Sachets High Strength Creatine Monohydrate Drink Mix with Caffeine and B Vitamins Zero Sugar Muscle Energy and Recovery 15 Sachets
Warrior£6.2830 rev
Bulk Dope Shots Pre-Workout Drink Berry Box of 12 x 60ml On-the-Go Shots
BULK POWDERS£14.5879 rev
Applied Nutrition ABE Pre Workout Shot - All Black Everything Pre Workout Energy Shots Physical Performance with Citrulline Beta Alanine Caffeine (Box 12 Units x 60ml) (Cherry Cola)
Applied Nutrition£17.7125 rev
Applied Nutrition BodyFuel Energy Shot - Body Fuel Prime Energy Shot Physical Performance with B-Vitamins Taurine Caffeine Sugar Free Zero Calories (Box 12 Units x 60ml) (Berry Blast)
Applied Nutrition£12.3512 rev
Warrior Rage Energy Shots - Pre Workout Shot Drink 12 x 60ml - RTD Fuel Juice Supplement (Liquid not Gels) - 200mg Caffeine to Lift Sessions and Running - Contains Vitamin B6 & B12 (Energy Flavour)
Warrior£11.1855 rev
Trending
90-day click momentumApplied Nutrition BodyFuel Energy Shot - Body Fuel Prime Energy Shot Physical Performance with B-Vitamins Taurine Caffeine Sugar Free Zero Calories (Box 12 Units x 60ml) (Berry Blast)
Applied Nutrition£12.354.5★
Warrior Creatine Plus Energy Pre Workout Sachets High Strength Creatine Monohydrate Drink Mix with Caffeine and B Vitamins Zero Sugar Muscle Energy and Recovery 15 Sachets
Warrior£6.284.2★
Bulk Dope Shots Pre-Workout Drink Berry Box of 12 x 60ml On-the-Go Shots
BULK POWDERS£14.584.4★
Warrior Rage Pre Workout Powder 392g (45 Servings) 300mg Caffeine High Stim Energy Drink Supplement + Beta-Alanine Creatine BCAA Taurine Citrulline & Arginine AAKG for Muscle Blazin Berry
Warrior£9.384.0★
Applied Nutrition ABE Pre Workout Shot - All Black Everything Pre Workout Energy Shots Physical Performance with Citrulline Beta Alanine Caffeine (Box 12 Units x 60ml) (Cherry Cola)
Applied Nutrition£17.714.6★
What buyers say about pre workout shot
What buyers praise and complain about, mined from review topics.What buyers love
“Thy do give you some energy”
“Great taste”
“Worth the money”
“Amazing Quality Supplement”
“Do the job”
“Flavour is good”
“Its very easy to mix”
“Effect instant”
“focus without being too overwhelming”
“So easy to use”
What buyers complain about
“which can sometimes taste harsh”
“Taste - 2/5”
“PS: The product description makes absolutely no sense at all”
“Annoying serving size”
“Changed the formula making it weaker then before”
“Shouldnt be this hard to open”
“Not as good as others”
“Was expecting higher level of energy”
“quite artificially sweet and a little sickly,”
“so it is really expensive”
Common questions
- Is pre workout shot profitable to sell on Amazon United Kingdom?
- The niche generates £146K/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -5.0%. Flapen's verdict: Skip it (49/100).
- How competitive is the pre workout shot niche?
- 7 brands and 66 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in pre workout shot?
- Top complaints mined from reviews: Taste-Overall, Flavor, Advertised Vs Actual Product. The return rate is 0.0%.
- When does demand for pre workout shot peak?
- Demand peaks in Oct; the busiest month runs 1.5× the quietest.
- What does it cost to enter the pre workout shot niche?
- Listings span £6.28–£22.34; the average listing price is £14.14 (sweet spot $15–$100). The average incumbent carries 188 reviews — the moat a new listing must climb.