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54

port and cheese gift set

Worth a look

Shows low returns (0.3%), but a small market ($64K/yr) keeps it on the watch list.

Market size 16Growth 42Conversion 78Competition 47Returns 98Price range 93Avg price 95Brand share 45Review moat 91Quality gap 23

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible£31.81

avg listing price — sweet spot $15–$100

Price range

Great£14.12–£50.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great186.58

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Growth

Okay+13.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£64K

£64K/yr · 26K searches

According to Flapen's Amazon United Kingdom niche tracking, port and cheese gift set is a £64K/yr Amazon United Kingdom market (26K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

port and cheese gift set market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
£24K–£32K
units × avg price
Conversion rate
7.8%
Avg BSR
#205
Page quality
0%
Prime
16%
Sponsored
84%
Out of stock
12.5%
Avg brand age
55 months
Avg seller age
183 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

16

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

16%

  • The Cheese Wedge Co.27%
  • Cheshire Cheese Company17%
  • GREAT BRITISH TRADING LIMITED14%
  • Burmont's Speciality Gifts13%
  • Clearwater Hampers6%
  • Graham's6%
  • Open — no brand owns it (5 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.8% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 29.9×

Top port and cheese gift set search terms

  • port and cheese gift set17K/yr
  • cheese and port gift set5K/yr
  • port and cheese hamper5K/yr
All search terms

Top port and cheese gift set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£6K20%£13K30%£19K40%£25K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about port and cheese gift set

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose34%

“Great Gift Option”

Quality-Overall13%

“good quality set”

Taste-Overall11%

“Delicious”

Value For Money10%

“I would say its good value”

Size-Overall5%

“Its not overly big”

Design-Overall4%

“Beautiful design, great quality and perfect as a gift set”

Advertised Vs Actual Product3%

“contents were as stated on order”

Ease Of Cleaning3%

“clean as any bamboo chopping board I've used”

Ease Of Use2%

“easy to use”

Flavor2%

“Both flavours are distinct without being overpowering”

What buyers complain about

Size-Overall18%

“small surface area”

Value For Money13%

“Very poor for the money”

Advertised Vs Actual Product11%

“False advertising”

Smell7%

“unless the smell goes”

Taste-Overall3%

“sadly I wont be tasting any of it because i bought it as a present”

Spiciness2%

“nasty spice no depth of flavour”

Quality-Overall2%

“Not the quality expected”

Weight Heavy1%

“This cheeseboard is heavier than I thought it would be”

Common questions

Is port and cheese gift set profitable to sell on Amazon United Kingdom?
The niche generates £64K/yr across 19 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +13.8%. Flapen's verdict: Worth a look (54/100).
How competitive is the port and cheese gift set niche?
11 brands and 16 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in port and cheese gift set?
Top complaints mined from reviews: Size-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 0.3%.
When does demand for port and cheese gift set peak?
Demand peaks in Nov–Dec; the busiest month runs 29.9× the quietest.
What does it cost to enter the port and cheese gift set niche?
Listings span £14.12–£50.87; the average listing price is £31.81 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.