pork scratchings gift set
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great300.36avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.69avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good£5.01–£43.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+54.7%90-day search growth — must beat 0% to launch
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Bad£23K£23K/yr · 43K searches
According to Flapen's Amazon United Kingdom niche tracking, pork scratchings gift set is a £23K/yr Amazon United Kingdom market (43K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jun–Nov–Dec. Verdict: Worth a look — 62/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
pork scratchings gift set market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £37K–£47K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #37
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 82%
- Out of stock
- 46.4%
- Avg brand age
- 47 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
27
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
47%
Top 20: 92%
Open market
33%
- AWFULLY POSH19%
- THE POSH PIG14%
- Topline11%
- House of Gifts9%
- Willow & Tate8%
- Bundle Bear6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +54.7% search growth over the last 90 days.Peak months: Jun, Nov, Dec · busiest ÷ quietest = 17.9×
Top pork scratchings gift set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Awfully Posh Pork Snacks Pack of 3 Bundle | Scratchings Cracklings and Puffs | Made Using Prime Cuts No Nasties | A Bag of Perfectly Even Strips of Meaty Goodness | A Cut Above the Rest!
AWFULLY POSH£6.974.4★79 rev
Crackling & Craft Beer Gift Set - Randomly Selected 4 Snaffling Pig Pork Cracklings 2 x 440ml Ipa Lager Beers & Beer Tankard. Great Birthday Gifts for Men Fathers Day (1 Hamper)
Topline£21.234.5★146 rev
Savoury Snacks Hamper Gift Set with Pork Crackling Beef Jerky Cheese Bites Salami & Pickles Pub Treats Box & Snack Gifts for Her Ideal Dad Treat Box or Fathers Day Present for Him
House of Gifts£21.914.6★68 rev
The Posh Pig Mixed Flavoured Pork Crackling 18x40g Packets
THE POSH PIG£19.984.0★200 rev
Pub Snacks Hamper for Men Beer Snacks Gift Set with Pork Crackling Beef Jerky Pretzels & Cheese Bites Gifts for Him Dad Husband & Brother
Willow & Tate£21.814.2★17 rev
Newest
by launch date
Savoury Snacks Hamper Gift Set Beef Biltong Jerky Pork Scratchings Snacking Pickles Pork Puffs Nobbys Nuts & Snackalami | Carnivore Snacks | Dad Hamper for Fathers Day | Pub Snacks Hamper
The Great British Kitchen£25.240 rev
Pub Snacks Hamper for Men Beer Snacks Gift Set with Pork Crackling Beef Jerky Pretzels & Cheese Bites Gifts for Him Dad Husband & Brother
Willow & Tate£21.8117 rev
Crackling & Craft Beer Gift Set - 4 Flavoured Ipa Lager Beers & Randomly Selected 4 Snaffling Pig Pork Cracklings. This Beer & Pub Snack Hamper Birthday Gifts for Men Fathers Day (2 Hamper)
Topline£22.16146 rev
Serious Pig + Hawkstone Gift Set with Glassware and Gourmet Pub Snacks (15 Pack)
SERIOUS PIG£43.8435 rev
Shropshire Scratchings Multi-Pack Variety Pork Snacks from GREAT BRITISH TRADING
GREAT BRITISH TRADING LIMITED£12.408 rev
Trending
90-day click momentumCrackling & Craft Beer Gift Set - 4 Flavoured Ipa Lager Beers & Randomly Selected 4 Snaffling Pig Pork Cracklings. This Beer & Pub Snack Hamper Birthday Gifts for Men Fathers Day (2 Hamper)
Topline£22.164.5★
Savoury Snacks Hamper Gift Set Beef Biltong Jerky Pork Scratchings Snacking Pickles Pork Puffs Nobbys Nuts & Snackalami | Carnivore Snacks | Dad Hamper for Fathers Day | Pub Snacks Hamper
The Great British Kitchen£25.240.0★
The Posh Pig Premium Pork Crackling Sweet Chilli 100g
THE POSH PIG£5.014.6★
Pub Snacks Hamper for Men Beer Snacks Gift Set with Pork Crackling Beef Jerky Pretzels & Cheese Bites Gifts for Him Dad Husband & Brother
Willow & Tate£21.814.2★
Crackling & Craft Beer Gift Set - Randomly Selected 4 Snaffling Pig Pork Cracklings 2 x 440ml Ipa Lager Beers & Beer Tankard. Great Birthday Gifts for Men Fathers Day (1 Hamper)
Topline£21.234.5★
What buyers say about pork scratchings gift set
What buyers praise and complain about, mined from review topics.What buyers love
“Good for gifting”
“Wonderful Snack”
“Good variety”
“Great value for money”
“Great variety of flavours”
“Crunch great”
“Enhanced with salt”
“As described”
“Great protein snacks”
“Perfect size for any occasion”
What buyers complain about
“Expensive item”
“Tasted a bit stale”
“Hard and lumpy”
“Not so crunchy that they crack your teeth”
“Some of the snacks are on the smaller side”
“Hardly any flavour”
“Too dry to eat”
“box was completely squished”
“I do however note that the salt content is HIGH”
“I wouldn't say these are PRIME quality cuts”
Common questions
- Is pork scratchings gift set profitable to sell on Amazon United Kingdom?
- The niche generates £23K/yr across 28 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is +54.7%. Flapen's verdict: Worth a look (62/100).
- How competitive is the pork scratchings gift set niche?
- 20 brands and 27 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in pork scratchings gift set?
- Top complaints mined from reviews: Value For Money, Taste-Overall, Chunk/Clump/Collection. The return rate is 0.1%.
- When does demand for pork scratchings gift set peak?
- Demand peaks in Jun–Nov–Dec; the busiest month runs 17.9× the quietest.
- What does it cost to enter the pork scratchings gift set niche?
- Listings span £5.01–£43.84; the average listing price is £18.69 (sweet spot $15–$100). The average incumbent carries 300 reviews — the moat a new listing must climb.