Pork Pie
MaybeBuyers convert on 30.3% of searches. But the top 5 brands take 100% of clicks, so Pork Pie is a Maybe.
- Flapen Score
- 52 / 100Top 23% of 2,976 Grocery niches · +6 vs the category median of 4652
- Market size
- £133K/yr178K searches / yr
- 90-day growth
- +30.4%search demand this quarter
- Competition
- 56%top-5 click share · 5 brands · 11 sellers
Flapen Score
Pork Pie against its category
The dotted line is the Grocery average. Past it, Pork Pie is stronger. Inside it, weaker.
Market
The Pork Pie market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pork Pie 178K times last year and spent an estimated £133K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
30.3% of searches ended in a purchase last week.
Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 30.3% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £133K a year.
- Searches, last 12 months
- 178K
- Growth, 90 days vs prior 90
- +30.4%
- Conversion, latest week
- 30.3%
- Market size, estimated
- £133Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- pork pie125K searches a year
02 · Price
A sale here is worth £2.46.
Listings sell for £2.46 on average, from £1.47 to £3.84. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £2.46 that is £5K to £6K a year per listing.
- Average price
- £2.46under the $15 to $100 sweet spot
- Price range
- £1.47–£3.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £5K–£6K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #3 within Fresh & Chilled. It carries 452 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 4.9%
- Average rank
- #3in Fresh & Chilled
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 452per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Pork Pie products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Morrisons Mini Melton Mowbray Pork Pies 6x50g
- Price
- £2.45
- Rating
- 4.4/5
- Reviews
- 1,494
- Age
- 10y ago

Morrisons Savers 4 Snack Pork Pies 260g
- Price
- £1.47
- Rating
- 4.4/5
- Reviews
- 520
- Age
- 2y ago

Morrisons Mini Pork Pies Pack of 6
- Price
- £2.58
- Rating
- 4.4/5
- Reviews
- 593
- Age
- 9y ago

Morrisons 4 Mini Melton Mowbray Pork Pies
- Price
- £2.13
- Rating
- 4.3/5
- Reviews
- 715
- Age
- 4y ago

by Amazon Melton Mowbray Mini Pork Pies 300g
- Price
- £2.41
- Rating
- 4.2/5
- Reviews
- 420
- Age
- 6y ago
Trending
90-day click momentum
Morrisons Market Street Deli Large Melton Mowbray Pork Pie 440g
- Price
- £3.44
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 3y ago

Morrisons Market Street Deli Medium Pork Pie
- Price
- £2.42
- Rating
- 3.4/5
- Reviews
- 7
- Age
- 10mo ago

Morrisons Mini Pork Cheese & Pickle Pies 6 pack
- Price
- £2.59
- Rating
- 4.5/5
- Reviews
- 860
- Age
- 9y ago

Walls 6 Mini Pork Pies 300g
- Price
- £2.47
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago

Walls 4 Mini Pork Pies 200g
- Price
- £1.47
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 3y ago
Newest
by launch date
Morrisons Market Street Deli Medium Pork Pie
- Price
- £2.42
- Rating
- 3.4/5
- Reviews
- 7
- Age
- 10mo ago

Morrisons 10 Dinky Pork Pies 250g
- Price
- £2.43
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 1y ago

Walls 6 Mini Pork Pies 300g
- Price
- £2.47
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago

Morrisons Savers 4 Snack Pork Pies 260g
- Price
- £1.47
- Rating
- 4.4/5
- Reviews
- 520
- Age
- 2y ago

Morrisons Market Street Deli Large Pork Pie 440g
- Price
- £3.72
- Rating
- 4.2/5
- Reviews
- 228
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
0%
- Morrisons78%
- Pork Farms10%
- by Amazon7%
- Wall's3%
- Dickinson & Morris1%
Demand
Pork Pie search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.3×
Search terms
Top Pork Pie search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pork pie125K/yr
- pork pies46K/yr
- mini pork pies4K/yr
- melton mowbray pork pies2K/yr
- pork pies morrisons1K/yr
- pork pies mini96/yr
Reviews and returns
What reviews say buyers love and hate about Pork Pie
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not the best
Poor quality product
Waste of low quality pig parts
Two expensive
No value for money in this product
that is a good bit more expensive
Flavourless
Dull and strange flavour no jelly
no flavour extremely disappointing
Small
Small amount of pickle
Very small pies
No taste in the product
Taste was OK, nothing special
Completely tasteless, horrible pastry, no flavour extremely disappointing
Love
I was fortunate enough to get one of these on offer at my local Morrisons; it`s a well-filled pie, quite nicely seasoned and with a good percentage of pork with very little jelly; tasty, though not quite on par with the Dickinson and Morris equivalent –
great taste
Really delicious
Very well made
Good value and nice quality
Great product
Great flavour
Love can get this with strong cheese flavour
Lots of flavour
Decent value
Good value
Well worth the money
Well used
Easy to spread
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pork Pie questions
Answered from the same tracked data.









