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Poppy Seeds

Maybe

Returns run at only 0.0% of orders. But prices span $2.05–$9.87, mostly outside the sweet spot, so Poppy Seeds is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 2,976 Grocery niches · +7 vs the category median of 46
Market size
£54K/yr154K searches / yr
90-day growth
+22.8%search demand this quarter
Competition
62%top-5 click share · 13 brands · 14 sellers

Flapen Score

Poppy Seeds against its category

The dotted line is the Grocery average. Past it, Poppy Seeds is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poppy Seeds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Poppy Seeds 154K times last year and spent an estimated £54K. The top 5 brands take 73% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
+22.8%
Conversion, latest week
9.3%
Market size, estimated
£54Ka year
Peak month
June2.7× the quietest month
Top search term
poppy seeds115K searches a year

02 · Price

A sale here is worth £3.82.

Listings sell for £3.82 on average, from £2.05 to £9.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £3.82 that is £2K to £3K a year per listing.

Average price
£3.82under the $15 to $100 sweet spot
Price range
£2.05–£9.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£2K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #267 within Cooking Ingredients. It carries 254 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
94%
Out of stock, average day
4.4%
Average rank
#267in Cooking Ingredients
Average rating
4.15 starsAmazon United Kingdom average 4.36 stars
Average reviews
254per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Poppy Seeds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£22K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

14

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

21%

  • Pretty Wild Seeds34%
  • Simply Garden12%
  • SeedsAlp9%
  • Mr Fothergill's9%
  • Meldon Seeds8%
  • pronto seed6%

Demand

Poppy Seeds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.7×

Search terms

Top Poppy Seeds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • poppy seeds115K/yr
  • poppy seeds for planting uk31K/yr
  • poppy seeds for planting4K/yr
  • poppy seed4K/yr

Reviews and returns

What reviews say buyers love and hate about Poppy Seeds

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Plant Growth45%−0.14

Did not grow

Not even one germination

Not one germination

Value For Money13%+0.21

Costly

Expensive poppies

Waste of money

Functionality-Overall13%−0.21

Very poor results

Nothing grew

Failed

Advertised Vs Actual Product4%+0.17

False advertising

Clearly not 10,000 seeds that was clearly advertised

Natural Resource Wastage4%−0.06

Waste of money

Love

Plant Growth37%−0.14

Easy to grow

Now growing nicely

Good germination

Quality-Overall19%+2.00

Good quality poppy seeds

Excellent product

Good quality

Value For Money10%+0.21

Great value

Good Value

Good value

Advertised Vs Actual Product8%+0.17

Accurate description

As described

Item as described

Color8%−0.03

perfect colour

the colour is gorgeous

Good variety of colours

Return

0.0% Return rate 0% Fixable by listing

Moist/Dry50%▁▁▁▁█▁
Ease Of Use25%▁▁▁▁▁█
Plant Growth25%▁▁▁▁▁█

Did not grow

Not even one germination

Not one germination

FAQ

Common Poppy Seeds questions

Answered from the same tracked data.