Plum Wine

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

5.4%

Market size, estimated

£61Ka year

Peak month

December3.1× the quietest month

Top search term

plum wine22K searches a year

Listings sell for £21.83 on average, from £8.51 to £50.77. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £21.83 that is £0 to £2K a year per listing.

Average price

£21.83inside the $15 to $100 sweet spot

Price range

£8.51–£50.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #289 within Beer, Wine & Spirits. It carries 153 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

78%

Out of stock, average day

14.0%

Average rank

#289in Beer, Wine & Spirits

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

153per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

82 months