Plum Tomatoes
MaybeBuyers convert on 42.0% of searches. But prices span $0.72–$8.39, mostly outside the sweet spot, so Plum Tomatoes is a Maybe.
- Flapen Score
- 53 / 100Top 20% of 2,976 Grocery niches · +7 vs the category median of 4653
- Market size
- £1.2M/yr1.3M searches / yr
- 90-day growth
- +2.6%search demand this quarter
- Competition
- 44%top-5 click share · 6 brands · 13 sellers
Flapen Score
Plum Tomatoes against its category
The dotted line is the Grocery average. Past it, Plum Tomatoes is stronger. Inside it, weaker.
Market
The Plum Tomatoes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Plum Tomatoes 1.3M times last year and spent an estimated £1.2M. The top 5 brands take 99% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
42.0% of searches ended in a purchase last week.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 42.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +2.6%
- Conversion, latest week
- 42.0%
- Market size, estimated
- £1.2Ma year
- Peak month
- April1.2× the quietest month
- Top search term
- tomatoes815K searches a year
02 · Price
A sale here is worth £2.21.
Listings sell for £2.21 on average, from £0.72 to £8.39. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 20,000 to 25,000 of them. At £2.21 that is £44K to £55K a year per listing.
- Average price
- £2.21under the $15 to $100 sweet spot
- Price range
- £0.72–£8.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 600K–800K
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- £44K–£55K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1 within Fresh & Chilled. It carries 1,321 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #1in Fresh & Chilled
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,321per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Plum Tomatoes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Morrisons Vine Ripened Large Tomatoes
- Price
- £1.43
- Rating
- 4.5/5
- Reviews
- 3,382
- Age
- 9y ago

Salad Tomato pack
- Price
- £1.06
- Rating
- 4.6/5
- Reviews
- 5,253
- Age
- 10y ago

M BABY PLUM TOMATOES 250G
- Price
- £0.96
- Rating
- 4.6/5
- Reviews
- 4,513
- Age
- 10y ago

Cherry Tomatoes 420g
- Price
- £1.55
- Rating
- 4.6/5
- Reviews
- 2,995
- Age
- 10y ago

by Amazon Tomatoes On The Vine 400g
- Price
- £1.12
- Rating
- 4.5/5
- Reviews
- 288
- Age
- 6y ago
Trending
90-day click momentum
Isle of Wight Mixed Heritage Tomato Box 1kg
- Price
- £7.08
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 3mo ago

Isle of Wight Tomato Selection 300g
- Price
- £2.73
- Rating
- 4.7/5
- Reviews
- 400
- Age
- 10y ago

Morrisons The Best Viola Cocktail Tomatoes 300g
- Price
- £2.25
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 2y ago

Isle of Wight Market Fresh Vine Tomatoes 450g
- Price
- £2.36
- Rating
- 4.6/5
- Reviews
- 953
- Age
- 10y ago

Morrisons The Best Sweet Amori Vine Tomatoes 220g
- Price
- £2.25
- Rating
- 4.6/5
- Reviews
- 224
- Age
- 2y ago
Newest
by launch date
Isle of Wight Mixed Heritage Tomato Box 1kg
- Price
- £7.08
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 3mo ago

The Best Piccolina Vine Tomatoes 400g
- Price
- £3.35
- Rating
- 4.7/5
- Reviews
- 567
- Age
- 1y ago

Morrisons The Best Sweet Amori Vine Tomatoes 220g
- Price
- £2.25
- Rating
- 4.6/5
- Reviews
- 224
- Age
- 2y ago

Morrisons The Best Viola Cocktail Tomatoes 300g
- Price
- £2.25
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 2y ago

Morrisons Savers Tomatoes 250g
- Price
- £0.72
- Rating
- 4.5/5
- Reviews
- 759
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
13
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
44%
Top 20: 93%
Open market
0%
- Morrisons61%
- by Amazon20%
- The Tomato Stall11%
- GreHom5%
- Isle of Wight Tomatoes1%
- Iceland1%
Demand
Plum Tomatoes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Plum Tomatoes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tomatoes815K/yr
- tomato139K/yr
- cherry tomatoes115K/yr
- tomatoes fresh72K/yr
- plum tomatoes48K/yr
- vine tomatoes21K/yr
- beef tomatoes10K/yr
- tomatos11K/yr
- fresh tomatoes11K/yr
- salad tomatoes8K/yr
Reviews and returns
What reviews say buyers love and hate about Plum Tomatoes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Suspicious Chinese taste
Tasteless
tasteless
expensive
Expensive
Waste of money
watery and flavourless
The Flavour Isn't
so subtle flavours weren't apparent
Bad quality
Low quality
Not the best, just OK
Pickers are not very caring when it comes to picking salad items, and also fruits, they are always full of mouldy and squishy items plus green rather than red
However, they are not juicy at all, so you have to leave them somewhere near apples to let them ripen
Love
These tomatoes taste really good
So tasty
delicious the taste is so lively
Fresh
wonderful great fresh taste
Fresh produce
Superior quality and freshness
Excellent product
Good quality tomatoes
good value
worth it
they are good value
Lovely sweets bought as a present Light warm
Lovely, the yellow toms are extra sweet
Love ❤️ it, very sweet
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Plum Tomatoes questions
Answered from the same tracked data.









