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Pistachio Syrup

Fail

Prices span $3.02–$13.13, mostly outside the sweet spot, so Pistachio Syrup is a Fail.

Flapen Score
47
47 / 100
Top 44% of 2,976 Grocery niches · +1 vs the category median of 46
Market size
£139K/yr147K searches / yr
90-day growth
-22.2%search demand this quarter
Competition
75%top-5 click share · 11 brands · 36 sellers

Flapen Score

Pistachio Syrup against its category

The dotted line is the Grocery average. Past it, Pistachio Syrup is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio Syrup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pistachio Syrup 147K times last year and spent an estimated £139K. The top 5 brands take 83% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

10.8% of searches ended in a purchase last week.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £139K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-22.2%
Conversion, latest week
10.8%
Market size, estimated
£139Ka year
Peak month
February2.5× the quietest month
Top search term
pistachio syrup76K searches a year

02 · Price

A sale here is worth £8.78.

Listings sell for £8.78 on average, from £3.02 to £13.13. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £8.78 that is £9K to £11K a year per listing.

Average price
£8.78under the $15 to $100 sweet spot
Price range
£3.02–£13.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£9K–£11K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #99 within Beverage Syrups & Concentrates. It carries 506 reviews at 3.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
92%
Out of stock, average day
3.0%
Average rank
#99in Beverage Syrups & Concentrates
Average rating
3.76 starsAmazon United Kingdom average 4.36 stars
Average reviews
506per listing
Listings tracked
12

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Pistachio Syrup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£14K£28K£42K£56K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

36

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

12%

  • Simply43%
  • Monin13%
  • The Skinny Food Co10%
  • Sweet Freedom9%
  • Carnation8%
  • 1883 MAISON ROUTIN5%
  • Open — no brand owns it (5 brands, 12%)

Demand

Pistachio Syrup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.5×

Search terms

Top Pistachio Syrup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pistachio syrup76K/yr
  • pistachio sauce27K/yr
  • pistachio coffee syrup13K/yr
  • pistachio syrup for coffee9K/yr
  • pistachio coffee6K/yr
  • sugar free pistachio syrup5K/yr
  • pistachio syrup sugar free3K/yr
  • coffee syrup pistachio3K/yr
  • simply pistachio sauce2K/yr
  • pistachio topping sauce3K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio Syrup

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall42%+0.82

It tasted really weird

Tastes awful

It tastes like strong chemicals

Sweetness12%−0.14

Too sweet

purely just generic sweetness

just a sweet syrup really

Flavor8%+2.60

This has not got a strong pistachio glavour

Not pistachio flavored

Horrible flavour

Natural Ingredients4%

Absolutely disgusting artificial pistachio flower

Does not taste natural

Artificial Sweeteners3%−0.02

And not that artificial taste you can sometimes get with low calorie/sweetener

Tastes like the cheapest sweetener on the market

Tastes synthetic and nothing like pistachio, so sickly sweet it was like drinking liquid sugar with the tiniest drop, I couldnt put it in my coffee as its just way too sweet so I ended up giving it away

Love

Taste-Overall41%+0.82

Tastes exactly the same

Great taste

Tastes good in matcha

Flavor24%+2.60

the flavour is strong

Gorgeous flavor

Good nutty flavour, perfect consistency and value for money

Quality-Overall6%+0.31

Good quality

Really good quality product for the price

really good quality

Sweetness6%−0.14

Its not too sweet

Sugar free syrup

Perfect for a Sweet tooth

Smell4%−0.02

Smells good nice

Delicious scent and taste - perfect in coffee

Just the right Pistachio scent

FAQ

Common Pistachio Syrup questions

Answered from the same tracked data.