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Pistachio Nuts

Maybe

Returns run at only 0.0% of orders. But demand is soft, at -17.0% this quarter, so Pistachio Nuts is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£610K/yr448K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
72%top-5 click share · 10 brands · 44 sellers

Flapen Score

Pistachio Nuts against its category

The dotted line is the Grocery average. Past it, Pistachio Nuts is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio Nuts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pistachio Nuts 448K times last year and spent an estimated £610K. The top 5 brands take 89% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

11.0% of searches ended in a purchase last week.

Shoppers searched for this 448K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £610K a year.

Searches, last 12 months
448K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
11.0%
Market size, estimated
£610Ka year
Peak month
December1.6× the quietest month
Top search term
pistachio nuts196K searches a year

02 · Price

A sale here is worth £12.39.

Listings sell for £12.39 on average, from £2.53 to £34.68. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At £12.39 that is £31K to £37K a year per listing.

Average price
£12.39under the $15 to $100 sweet spot
Price range
£2.53–£34.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
£31K–£37K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #564 within Dried Fruits, Nuts & Vegetables. It carries 627 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#564in Dried Fruits, Nuts & Vegetables
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
627per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Pistachio Nuts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£61K£122K£183K£244K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

44

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

8%

  • by Amazon66%
  • Morrisons9%
  • zeina LOVE OUR FOOD6%
  • KIRKLAND4%
  • Everyday Superfood3%
  • Grape Tree3%
  • Open — no brand owns it (4 brands, 8%)

Demand

Pistachio Nuts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Pistachio Nuts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pistachio nuts196K/yr
  • pistachio139K/yr
  • pistachios33K/yr
  • shelled pistachios nuts7K/yr
  • salted pistachio nuts7K/yr
  • unsalted pistachios8K/yr
  • pistachio kernels8K/yr
  • shelled pistachios9K/yr
  • pistachio nuts 1kg6K/yr
  • chopped pistachios4K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio Nuts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Salt Content17%−0.13

TOO SALTY

Absolutely no salt on nuts

Way too salty

Quality-Overall14%

cheaper for double the amount and better quality

Expensive for the quality you get

Poor Quality

Value For Money12%

Little expensive

so wasted £13.94

not good value for money

Taste-Overall12%+2.25

Not tasty

Bad horrible nuts no taste to them

No Taste

Size-Overall6%

only fit for the garbage

Really big pistachio nuts

9pound and the size looks very small and not satisfactory and thinking it was big i bought two

Love

Taste-Overall28%+2.25

Delicious nuts

Good to snack

Amazing taste

Quality-Overall19%

Excellent product

Great big quality nuts, loved them

Good quality, These are the best make of pistachio nuts that Ive been able to find – very tasty, good quality

Freshness12%+1.08

very fresh

Fresh nuts

Fresh and healthy snack option

Value For Money11%

Good value for money

Best price

definitely worth the price

Salt Content5%−0.13

However, based on the price these are good and well salted

just the right amount of salt

Nice and saltey

FAQ

Common Pistachio Nuts questions

Answered from the same tracked data.