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Pistachio Cream

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -42.0% this quarter, so Pistachio Cream is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 2,976 Grocery niches · +7 vs the category median of 46
Market size
£435K/yr401K searches / yr
90-day growth
-42.0%search demand this quarter
Competition
67%top-5 click share · 13 brands · 36 sellers

Flapen Score

Pistachio Cream against its category

The dotted line is the Grocery average. Past it, Pistachio Cream is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pistachio Cream 401K times last year and spent an estimated £435K. The top 5 brands take 76% of clicks. Demand peaks in Feb–Mar. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

7.3% of searches ended in a purchase last week.

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £435K a year.

Searches, last 12 months
401K
Growth, 90 days vs prior 90
-42.0%
Conversion, latest week
7.3%
Market size, estimated
£435Ka year
Peak month
March2.7× the quietest month
Top search term
pistachio cream303K searches a year

02 · Price

A sale here is worth £14.85.

Listings sell for £14.85 on average, from £6.85 to £39.96. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £14.85 that is £22K to £30K a year per listing.

Average price
£14.85under the $15 to $100 sweet spot
Price range
£6.85–£39.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£22K–£30K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #51 within Jams, Honey & Spreads. It carries 1,195 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
76%
Out of stock, average day
7.7%
Average rank
#51in Jams, Honey & Spreads
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,195per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Pistachio Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£43K£87K£130K£174K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

36

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

20%

  • Veggy Duck35%
  • AMZ BETTER17%
  • Pistì9%
  • Generic8%
  • Eastanbul7%
  • GROCER PLANET4%

Demand

Pistachio Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.7×

Search terms

Top Pistachio Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pistachio cream303K/yr
  • pistachio paste49K/yr
  • pistachio spread36K/yr
  • pistachio creme9K/yr
  • pistachio paste for baking3K/yr
  • pistachio cream for dubai chocolate3K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio Cream

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money18%−0.13

very expensive here

A bit pricey

The regular selling price is £8.99 which is quite high

Taste-Overall17%+3.05

tastes out of date

Strange metallic taste

doesn't taste nice

Advertised Vs Actual Product11%−0.12

Terrible description of a poor product

It contains milk this is incorrectly advertised

not the same

Ingredients-Overall8%−0.03

the base ingredients are of pricey origin

It has palm oil

.which is not shown in any pictures or on the ingredient summaries

Sweetness7%−0.08

sugar so overall quality is very low

Too sweet

too sweet

Love

Taste-Overall43%+3.05

Fantastic taste

It is sooooo delicious and pure

Delicious spread

Quality-Overall16%+0.34

Great product as described

Good quality

Great product

Flavor11%+0.77

the flavour is strong

Great flavour

The flavour is rich

Baking4%+0.33

Great for baking

easy to cook/bake with

Worked well for my dessert I was making

Sweetness4%−0.08

It is very sweet

Perfect for a Sweet tooth

Very smooth cream with a nutty flavour that isn't too sweet

FAQ

Common Pistachio Cream questions

Answered from the same tracked data.