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53

pistachio cream

Worth a look

Shows low returns (0.1%), but soft demand (-42.0% this quarter) keeps it on the watch list.

Market size 57Growth 4Conversion 76Competition 30Returns 100Price range 75Avg price 74Brand share 49Review moat 58Quality gap 68

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Price range

Great£6.85–£39.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£14.85

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,195.29

avg incumbent reviews — the moat a new listing must climb

Market size

Good£435K

£435K/yr · 401K searches

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-42.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pistachio cream is a £435K/yr Amazon United Kingdom market (401K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

pistachio cream market data

Units sold / yr
30K–40K
avg 1,500–2,000/product
Revenue / yr
£446K–£594K
units × avg price
Conversion rate
7.3%
Avg BSR
#51
Page quality
0%
Prime
76%
Sponsored
76%
Out of stock
7.7%
Avg brand age
38 months
Avg seller age
170 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

36

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

20%

  • Veggy Duck35%
  • AMZ BETTER17%
  • Pistì9%
  • Generic8%
  • Eastanbul7%
  • GROCER PLANET4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -42.0% search growth over the last 90 days.
60K40KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.7×

Top pistachio cream search terms

  • pistachio cream303K/yr
  • pistachio paste49K/yr
  • pistachio spread36K/yr
  • pistachio creme9K/yr
  • pistachio paste for baking3K/yr
  • pistachio cream for dubai chocolate3K/yr
All search terms

Top pistachio cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£43K20%£87K30%£130K40%£174K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about pistachio cream

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall43%

“Fantastic taste”

Quality-Overall16%

“Great product as described”

Flavor11%

“the flavour is strong”

Baking4%

“Great for baking”

Sweetness4%

“It is very sweet”

Value For Money4%

“Worth every penny”

Soft Feel3%

“It's Lovely and creamy”

Size-Overall2%

“Generous size and lasts you for a while”

Texture/Consistency-Overall1%

“the consistency creamy”

Natural Ingredients1%

“it's very good product 100%natural really good”

What buyers complain about

Value For Money18%

“very expensive here”

Taste-Overall17%

“tastes out of date”

Advertised Vs Actual Product11%

“Terrible description of a poor product”

Ingredients-Overall8%

“the base ingredients are of pricey origin”

Sweetness7%

“sugar so overall quality is very low”

Bitter6%

“was sickly with a bitter aftertaste he consistency was very runny”

Quality-Overall5%

“there are cheaper options with the same or better quality”

Oily/Greasy3%

“Too much oil I dont recommend”

Flavor2%

“Very bland flavour worst product I've ever bought”

Texture/Consistency-Overall2%

“Texture”

Common questions

Is pistachio cream profitable to sell on Amazon United Kingdom?
The niche generates £435K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -42.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the pistachio cream niche?
13 brands and 36 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in pistachio cream?
Top complaints mined from reviews: Value For Money, Taste-Overall, Advertised Vs Actual Product. The return rate is 0.1%.
When does demand for pistachio cream peak?
Demand peaks in Feb–Mar; the busiest month runs 2.7× the quietest.
What does it cost to enter the pistachio cream niche?
Listings span £6.85–£39.96; the average listing price is £14.85 (sweet spot $15–$100). The average incumbent carries 1,195 reviews — the moat a new listing must climb.