Skip to content

Pistachio Chocolate

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -42.3% this quarter, so Pistachio Chocolate is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 2,976 Grocery niches · +5 vs the category median of 46
Market size
£359K/yr1.1M searches / yr
90-day growth
-42.3%search demand this quarter
Competition
64%top-5 click share · 14 brands · 40 sellers

Flapen Score

Pistachio Chocolate against its category

The dotted line is the Grocery average. Past it, Pistachio Chocolate is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio Chocolate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pistachio Chocolate 1.1M times last year and spent an estimated £359K. The top 5 brands take 73% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £359K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-42.3%
Conversion, latest week
4.3%
Market size, estimated
£359Ka year
Peak month
March4.5× the quietest month
Top search term
dubai chocolate739K searches a year

02 · Price

A sale here is worth £7.70.

Listings sell for £7.70 on average, from £2.79 to £21.84. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At £7.70 that is £12K to £15K a year per listing.

Average price
£7.70under the $15 to $100 sweet spot
Price range
£2.79–£21.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
1,500–2,000
Revenue per listing a year
£12K–£15K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #282 within Chocolate Candy. It carries 221 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
94%
Out of stock, average day
18.7%
Average rank
#282in Chocolate Candy
Average rating
3.98 starsAmazon United Kingdom average 4.36 stars
Average reviews
221per listing
Listings tracked
18

04 · Newcomers

Amazon counts 2 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Pistachio Chocolate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£36K£72K£108K£144K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

40

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

21%

  • VELAFEE26%
  • Zego26%
  • Lindt8%
  • VIROSA7%
  • Lindt & Sprüngli7%
  • MANSUR6%

Demand

Pistachio Chocolate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225K175KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 4.5×

Search terms

Top Pistachio Chocolate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dubai chocolate739K/yr
  • pistachio chocolate96K/yr
  • dubai32K/yr
  • lindt pistachio36K/yr
  • lindt dubai chocolate23K/yr
  • dubai chocolate bar16K/yr
  • kunafa chocolate11K/yr
  • lindor pistachio27K/yr
  • pistachio kunafa chocolate4K/yr
  • chocolate pistachio7K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio Chocolate

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall24%+3.08

Artificial taste

Awful taste

Not so tasty

Value For Money17%−0.10

Overpriced

Overpriced

A little expensive

Size-Overall10%−0.29

The package is too big

Its small

Bar is quite small

Advertised Vs Actual Product8%−0.32

False advertising

Looks can be deceiving

the picture is very misleading

Flavor4%

The flavour was underwhelming

Strange flavour

Overpriced for such a mediocre flavour

Love

Taste-Overall49%+3.08

Great smooth taste

Absolutely delicious

Yummy chocolate

Quality-Overall6%+0.55

Excellent product

Lovely good quality chocolate

High Quality Chocolates

Value For Money5%−0.10

Good value

Great value for money

worth every penny

Flavor5%

it's a very authentic flavour

this chocolate has full flavour. appears to

Love the Flavored

Crispiness4%+0.26

Crunchy, nutty, salty

thick with really nice crunchy bits

has a nice crunch too

FAQ

Common Pistachio Chocolate questions

Answered from the same tracked data.