Pinot Grigio

Shoppers searched for this 201K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £337K a year.

Searches, last 12 months

201K

Growth, 90 days vs prior 90

+2.6%

Conversion, latest week

13.3%

Market size, estimated

£337Ka year

Peak month

December2.5× the quietest month

Top search term

pinot grigio white wine107K searches a year

Listings sell for £12.58 on average, from £4.48 to £40.12. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At £12.58 that is £19K to £25K a year per listing.

Average price

£12.58under the $15 to $100 sweet spot

Price range

£4.48–£40.12

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

£19K–£25K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

6% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #325 within Beer, Wine & Spirits. It carries 173 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

6%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#325in Beer, Wine & Spirits

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

173per listing

Listings tracked

18

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

85 months