pink stuff paste
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible27.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£64K£64K/yr · 60K searches
Avg price
Bad£3.87avg listing price — sweet spot $15–$100
Growth
Bad-31.4%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Review moat
Bad62,723avg incumbent reviews — the moat a new listing must climb
Price range
Bad£1.29–£7.18cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, pink stuff paste is a £64K/yr Amazon United Kingdom market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 27/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
pink stuff paste market data
- Units sold / yr
- 10K–13K
- avg 750–1,000/product
- Revenue / yr
- £39K–£48K
- units × avg price
- Conversion rate
- 27.5%
- Avg BSR
- #437
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 39 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
35
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Stardrops93%
- THE PINK STUFF7%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -31.4% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Top pink stuff paste search terms
- pink stuff paste35K/yr
- the pink stuff paste21K/yr
- pink paste4K/yr
Top pink stuff paste products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pink Stuff Miracle Cleaning Paste -850g
Stardrops£1.294.6★11,554 rev
The Pink Stuff Miracle Squeezable Cleaning Paste 300g - Easy to Rinse Multi Purpose Household Cleaner for Kitchen Bathroom Cooktops Tiles Sinks Showers and More
Stardrops£1.894.5★473 rev
Stardrops The Pink Stuff Household Cleaner 500g
Stardrops£5.124.5★238,856 rev
The Pink Stuff Miracle Cleaning Paste (2 x 850g Value Pack) The All-Purpose Cleaner for Grease Grime Rust and Limescale Vegan & Cruelty-Free
THE PINK STUFF£7.185.0★9 rev
Newest
by launch dateThe Pink Stuff Miracle Squeezable Cleaning Paste 300g - Easy to Rinse Multi Purpose Household Cleaner for Kitchen Bathroom Cooktops Tiles Sinks Showers and More
Stardrops£1.89473 rev
The Pink Stuff Miracle Cleaning Paste (2 x 850g Value Pack) The All-Purpose Cleaner for Grease Grime Rust and Limescale Vegan & Cruelty-Free
THE PINK STUFF£7.189 rev
Pink Stuff Miracle Cleaning Paste -850g
Stardrops£1.2911,554 rev
Stardrops The Pink Stuff Household Cleaner 500g
Stardrops£5.12238,856 rev
Trending
90-day click momentumPink Stuff Miracle Cleaning Paste -850g
Stardrops£1.294.6★
The Pink Stuff Miracle Cleaning Paste (2 x 850g Value Pack) The All-Purpose Cleaner for Grease Grime Rust and Limescale Vegan & Cruelty-Free
THE PINK STUFF£7.185.0★
The Pink Stuff Miracle Squeezable Cleaning Paste 300g - Easy to Rinse Multi Purpose Household Cleaner for Kitchen Bathroom Cooktops Tiles Sinks Showers and More
Stardrops£1.894.5★
Stardrops The Pink Stuff Household Cleaner 500g
Stardrops£5.124.5★
What buyers say about pink stuff paste
What buyers praise and complain about, mined from review topics.What buyers love
“Cleans stuff so well”
“Overall, it is a reliable product and good value for money”
“Excellent value for money”
“Easy to Use”
“The Amazing Pink Stuff”
“works like magic”
“Works well”
“Smells nice, no residue, pot is massive and used only few pea sized amounts to clean a huge sink so expect itll last for years”
“I was impressed by how well it removed dirt, grease, and marks that other products struggled with”
“brought it up like new”
What buyers complain about
“at least its only cost me £2”
“This pink stuff certainly gets lots of hype”
“Does not work at all”
“it's not noticeably better than other cleaning products”
“It also leaves a residue that's difficult to remove”
“Doesn't remove sticky stuff”
“not the thick ones”
“Don't recognise the smell”
“it left a big black stain instantly”
“my experience is far from that due to its gritty texture”
Top return reasons
Common questions
- Is pink stuff paste profitable to sell on Amazon United Kingdom?
- The niche generates £64K/yr across 4 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -31.4%. Flapen's verdict: Skip it (27/100).
- How competitive is the pink stuff paste niche?
- 2 brands and 35 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in pink stuff paste?
- Top complaints mined from reviews: Value For Money, Color, Functionality-Overall. The return rate is 0.0%.
- When does demand for pink stuff paste peak?
- Demand peaks in Jan–Feb; the busiest month runs 2.1× the quietest.
- What does it cost to enter the pink stuff paste niche?
- Listings span £1.29–£7.18; the average listing price is £3.87 (sweet spot $15–$100). The average incumbent carries 62,723 reviews — the moat a new listing must climb.