How competitive is the Pink Gin niche on Amazon United Kingdom?

6 brands and 60 sellers compete in Pink Gin on Amazon United Kingdom. The top 5 Pink Gin products take 84% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Pink Gin?

Pink Gin buyers on Amazon United Kingdom complain most about Sweetness, Quality-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.3%.

What does it cost to enter the Pink Gin niche?

Pink Gin sells for £17.97 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £9.06–£29.90. The average incumbent carries 3,764 reviews — the moat a new listing must climb.

Pink Gin

brand-locked demand (top 5 brands take 98% of clicks) — Pink Gin doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Pink Gin profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pink Gin is a £622K/yr Amazon United Kingdom market (320K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.

Pink Gin: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +18.8% over the last 90 days and 10.8% of searches end in a purchase.

£622K

revenue / yr

Units sold / yr40K

Search volume / yr+18.8%320K

Conversion rate10.8%

Avg price£17.97

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 60

Top-5 product click share84%

Open market2%

Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 13 products

Top Pink Gin products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Gordons Premium Pink Distilled Gin | 35% vol | 1L | Juniper Taste with Flavours of Raspberry | Strawberry & Redcurrant | Light & Refreshing Flavoured Gin

Price: £19.12
Rating: 4.8/5
Reviews: 14,306
Age: 8y ago

Gordons Premium Pink Distilled Gin | 35% vol | 70cl | Pink Gin | Juniper Taste with Flavours of Raspberry | Strawberry & Redcurrant | Light & Refreshing

Price: £13.75
Rating: 4.8/5
Reviews: 14,306
Age: 9y ago

J.J Pink Gin 1 Litre

Price: £15.49
Rating: 4.8/5
Reviews: 504
Age: 4y ago

Beefeater Pink Strawberry Flavoured Gin 70 cl

Price: £13.95
Rating: 4.8/5
Reviews: 10,551
Age: 8y ago

J.J Whitley Pink Gin 70cl

Price: £14.76
Rating: 4.8/5
Reviews: 831
Age: 2y ago

Newest

by launch date

Gordons Premium Pink Spirit Drink 70cl

Price: £19.58
Rating: 5.0/5
Reviews: 7
Age: 1y ago

Gordons Premium Pink Gin | 35% vol | 1.5L | Distilled Gin | Juniper Taste with Flavours of Raspberry Strawberry & Redcurrant | Light & Refreshing

Price: £29.75
Rating: 5.0/5
Reviews: 41
Age: 1y ago

Whitley Neill | Limited Edition Karen Millen | Japanese Yuzu & White Strawberry Gin | 70cl

Price: £16.84
Rating: 4.7/5
Reviews: 237
Age: 2y ago

J.J Whitley Pink Gin 70cl

Price: £14.76
Rating: 4.8/5
Reviews: 831
Age: 2y ago

J.J Whitley London Dry Gin 1L

Price: £15.30
Rating: 4.8/5
Reviews: 831
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Gordon's61%
J.J. Whitley29%
Whitley Neill4%
Beefeater3%
Malfy2%
MERMAID2%

Pink Gin demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume320KCVR10.8%Products13Brands6Top 5 Brands98%OOS Rate5.5%Rating4.8★Reviews3,764Avg BSR#30

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Top Pink Gin search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

pink gin226K/yr +20.1%8.3% conv.
gordons pink gin27K/yr +31.6%11.9% conv.
pink gin 1 litre32K/yr +26.9%13.4% conv.
gin pink11K/yr +2.3%6.7% conv.
gordons pink gin 1 litre13K/yr -14.4%11.2% conv.
jj whitley gin8K/yr +16.7%13.5% conv.
jj gin3K/yr -5.2%11.9% conv.

What reviews say buyers love and hate about Pink Gin

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Alcohol Flavor31%

“Absolutley gorgeous drink”

Value For Money22%

“Good value”

Taste-Overall16%

“delicious good size bottle”

Gifting Purpose7%

“Gift”

Quality-Overall7%

“good value and quality arrived quickly”

What buyers complain about

90% of reviews

Sweetness20%

“Just too sweet for my taste”

Quality-Overall17%

“Not best quality”

Value For Money17%

“No real price reduction”

Alcohol Content17%

“Contains alcohol”

Side Effects17%

“I was sick after making the same drinks for my friend”

Common Pink Gin questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pink Gin 48/100 on Amazon United Kingdom — Skip it. The niche generates £622K/yr across 13 tracked products. Search demand moved +18.8% over the last 90 days.