Pilchards in Tomato Sauce

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £295K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

9.6%

Market size, estimated

£295Ka year

Top search term

sardines in tomato sauce42K searches a year

Listings sell for £19.34 on average, from £1.01 to £42.95. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £19.34 that is £10K to £15K a year per listing.

Average price

£19.34inside the $15 to $100 sweet spot

Price range

£1.01–£42.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£10K–£15K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

26% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #195 within Tinned & Jarred Food. It carries 76 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

26%

Prime listings

22%

Out of stock, average day

18.6%

Average rank

#195in Tinned & Jarred Food

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

76per listing

Listings tracked

23

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months