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pickling spice

Skip it

Prices mostly outside the sweet spot ($2.86–$12.47) — this niche doesn't clear our bar today.

Market size 15Growth 56Conversion 99Competition 24Returns 100Price range 0Avg price 19Brand share 16Review moat 86Quality gap 40

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible18.1%

search→purchase rate — share of searches ending in a sale

Review moat

Great271.38

avg incumbent reviews — the moat a new listing must climb

Growth

Good+30.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad71%

top-5 click share — a locked-up shelf

Avg price

Bad£6.73

avg listing price — sweet spot $15–$100

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad£59K

£59K/yr · 49K searches

Price range

Bad£2.86–£12.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, pickling spice is a £59K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 45/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

pickling spice market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
£40K–£54K
units × avg price
Conversion rate
18.1%
Avg BSR
#103
Page quality
0%
Prime
77%
Sponsored
54%
Out of stock
0.4%
Avg brand age
57 months
Avg seller age
223 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

11

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

4%

  • Hatton Hill43%
  • Old India21%
  • Buy Whole Foods Online13%
  • MANOR SPRINGS13%
  • COLOURFULTREES4%
  • Badia2%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — +30.2% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 7.1×

Top pickling spice search terms

  • pickling spice33K/yr
  • pickling spice mix7K/yr
  • pickling spices5K/yr
  • pickling spices for pickled onions4K/yr
All search terms

Top pickling spice products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£6K20%£12K30%£18K40%£24K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about pickling spice

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall30%

“Very good quality spice”

Spiciness16%

“Great spices, easy to use”

Blend/Ratio15%

“Good mix”

Taste-Overall10%

“the fish came out very tasty”

Value For Money10%

“Good value”

Advertised Vs Actual Product6%

“Asdescribed”

Ease Of Use2%

“Easy to use”

Ingredients-Overall2%

“Lovely combination of ingredients”

Flavor2%

“Rich, delicious flavour with a smooth texture”

What buyers complain about

Instructions/User Manual/Troubleshooting20%

“Directions to quntities missing”

Size-Overall20%

“For me its a very small bag also The product image shown is in a resealable bag the one i recieved is in a normal clear bag”

Flavor20%

“Personally I didn't really like the flavor”

Spiciness13%

“Spices, perhaps a little bland”

Ease Of Use7%

“such as grinding a scoop down. took a while”

Common questions

Is pickling spice profitable to sell on Amazon United Kingdom?
The niche generates £59K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +30.2%. Flapen's verdict: Skip it (45/100).
How competitive is the pickling spice niche?
8 brands and 11 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in pickling spice?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Size-Overall, Flavor. The return rate is 0.0%.
When does demand for pickling spice peak?
Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 7.1× the quietest.
What does it cost to enter the pickling spice niche?
Listings span £2.86–£12.47; the average listing price is £6.73 (sweet spot $15–$100). The average incumbent carries 271 reviews — the moat a new listing must climb.