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Pickled Eggs

Fail

The top 5 brands take 97% of clicks, so Pickled Eggs is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£102K/yr73K searches / yr
90-day growth
-15.0%search demand this quarter
Competition
72%top-5 click share · 6 brands · 41 sellers

Flapen Score

Pickled Eggs against its category

The dotted line is the Grocery average. Past it, Pickled Eggs is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pickled Eggs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pickled Eggs 73K times last year and spent an estimated £102K. The top 5 brands take 97% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-15.0%
Conversion, latest week
10.6%
Market size, estimated
£102Ka year
Peak month
December3.5× the quietest month
Top search term
pickled eggs66K searches a year

02 · Price

A sale here is worth £13.25.

Listings sell for £13.25 on average, from £3.75 to £22.96. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £13.25 that is £1K to £3K a year per listing.

Average price
£13.25under the $15 to $100 sweet spot
Price range
£3.75–£22.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #480 within Tinned & Jarred Food. It carries 81 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
46%
Out of stock, average day
4.5%
Average rank
#480in Tinned & Jarred Food
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
81per listing
Listings tracked
13

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
70 months

Products

Top Pickled Eggs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£31K£41K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

41

Est. top-5 brand share

97%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

0%

  • Pantry Basket39%
  • GARNER'S24%
  • Drivers15%
  • The Great British Kitchen13%
  • London Grocery5%
  • Baxters3%

Demand

Pickled Eggs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Reviews and returns

What reviews say buyers love and hate about Pickled Eggs

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Taste-Overall”
33%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Very expensive”
A buyer, on “Value For Money”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Pickled Eggs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data