Skip to content

Pick and Mix Sweets

Maybe

An estimated 0.0% of orders come back. But prices span $5.28–$15.09, mostly outside the sweet spot, so Pick and Mix Sweets is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 2,976 Grocery niches · +13 vs the category median of 46
Market size
£457K/yr961K searches / yr
90-day growth
-6.4%search demand this quarter
Competition
38%top-5 click share · 19 brands · 48 sellers

Flapen Score

Pick and Mix Sweets against its category

The dotted line is the Grocery average. Past it, Pick and Mix Sweets is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pick and Mix Sweets market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pick and Mix Sweets 961K times last year and spent an estimated £457K. The top 5 brands take 67% of clicks. Demand peaks in Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 961K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £457K a year.

Searches, last 12 months
961K
Growth, 90 days vs prior 90
-6.4%
Conversion, latest week
5.6%
Market size, estimated
£457Ka year
Peak month
December2.2× the quietest month
Top search term
pick and mix sweets328K searches a year

02 · Price

A sale here is worth £8.48.

Listings sell for £8.48 on average, from £5.28 to £15.09. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At £8.48 that is £8K to £11K a year per listing.

Average price
£8.48under the $15 to $100 sweet spot
Price range
£5.28–£15.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
1,000–1,250
Revenue per listing a year
£8K–£11K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #43 within Confectionery. It carries 771 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
92%
Out of stock, average day
8.3%
Average rank
#43in Confectionery
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
771per listing
Listings tracked
37

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
51 months

Products

Top Pick and Mix Sweets products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.

£0£18K£37K£55K£73K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

48

Est. top-5 brand share

67%

Top 20: 100%

Est. top-5 click share

38%

Top 20: 83%

Open market

26%

  • Bargain Gateway25%
  • Monmore Confectionery12%
  • Candy Club11%
  • SoSweet9%
  • Sweet Treat Gifting Co.9%
  • Bonds of London7%

Demand

Pick and Mix Sweets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Pick and Mix Sweets search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pick and mix sweets328K/yr
  • 1kg sweets150K/yr
  • sweets 1kg129K/yr
  • pick n mix43K/yr
  • pick n mix sweets56K/yr
  • pick and mix45K/yr
  • 2kg sweets23K/yr
  • mixed sweets23K/yr
  • sweets pick and mix13K/yr
  • pic n mix sweets21K/yr

Reviews and returns

What reviews say buyers love and hate about Pick and Mix Sweets

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Sweetness”
16%of negative reviews mention “Sweetness”
<0.1%of orders come back, a rate Amazon rounds to zero
“there's lots of sugar on each one”
A buyer, on “Sweetness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Pick and Mix Sweets questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data