Pet Safe Disinfectant
FailThe top 5 brands take 100% of clicks, so Pet Safe Disinfectant is a Fail.
- Flapen Score
- 33 / 100Ranks 2,822 of 2,976 Grocery niches · −13 vs the category median of 4633
- Market size
- £35K/yr60K searches / yr
- 90-day growth
- +5.1%search demand this quarter
- Competition
- 79%top-5 click share · 4 brands · 80 sellers
Flapen Score
Pet Safe Disinfectant against its category
The dotted line is the Grocery average. Past it, Pet Safe Disinfectant is stronger. Inside it, weaker.
Market
The Pet Safe Disinfectant market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pet Safe Disinfectant 60K times last year and spent an estimated £35K. All 4 brands take every click. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +5.1%
- Conversion, latest week
- 7.4%
- Market size, estimated
- £35Ka year
- Top search term
- zoflora pet13K searches a year
02 · Price
A sale here is worth £7.82.
Listings sell for £7.82 on average, from £1.68 to £21.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £7.82 that is £4K to £6K a year per listing.
- Average price
- £7.82under the $15 to $100 sweet spot
- Price range
- £1.68–£21.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #21 within Household Cleaners. It carries 2,401 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 91%
- Out of stock, average day
- 1.9%
- Average rank
- #21in Household Cleaners
- Average rating
- 4.71 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,401per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Pet Safe Disinfectant products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zoflora Mountain Air Multipurpose Disinfectant Trigger Spray 1 x 800ml Antibacterial Multi-Surface Cleaner Pet-Safe Kills 99.9% of Bacteria & Viruses.
- Price
- £1.80
- Rating
- 4.7/5
- Reviews
- 1,470
- Age
- 4y ago

Zoflora Mountain Air Concentrated Multipurpose Disinfectant Liquid Antibacterial & Multi-Surface Pet Safe Disinfectant Kills 99.9% Of Bacteria & Viruses 1 X 500 ml
- Price
- £3.56
- Rating
- 4.8/5
- Reviews
- 4,322
- Age
- 6y ago

Dettol Homes With Pets Anibacterial Spray Fresh Breeze Multipack Of 6 X 750ml Total 4.5L Cat Urine Odour Remover Dog Spray Pet Odour Eliminator Pet Stain And Odour Remover Antibacterial
- Price
- £12.63
- Rating
- 4.8/5
- Reviews
- 171
- Age
- 2y ago

Zoflora Fresh Home Odour Remover and Disinfectant Pets Kennels for Homes with Pets 2 X 500M L
- Price
- £14.62
- Rating
- 4.8/5
- Reviews
- 416
- Age
- 8y ago

Dettol Homes With Pets Disinfectant Spray Multipack Of 6 X 300ml Total 1.8L Cat Urine Odour Remover Dog Spray Pet Odour Eliminator Dog Disinfectant Antibacterial Grooming Dogs
- Price
- £10.24
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 2y ago
Trending
estimated 90-day click momentum
Zoflora Mountain Air Carpet Foam 1 x 400ml Carpet Cleaner Stain Remover Foam for Carpets and Upholstery Neutralises Odours Deep Cleans Pet Safe
- Price
- £2.92
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 7mo ago

Safe4 Professional Surface Disinfectant Cleaner Ready to Use - Safe for Pets - Ideal for Home Animal Bird & Pet Cages & General Commercial Office Cleaning (500 ml (Pack of 1) Lavender)
- Price
- £3.76
- Rating
- 4.8/5
- Reviews
- 305
- Age
- 2y ago

Zoflora Linen Fresh Multipurpose Spray Multipurpose Disinfectant Liquid Antibacterial & Multi-Surface Pet Safe Disinfectant Kills 99.9% Of Bacteria & Viruses 1 X 800 ml
- Price
- £1.68
- Rating
- 4.8/5
- Reviews
- 1,292
- Age
- 3y ago

Zoflora Fresh Home Odour Remover and Disinfectant Pets Kennels for Homes with Pets 2 X 500M L
- Price
- £14.62
- Rating
- 4.8/5
- Reviews
- 416
- Age
- 8y ago

Zoflora Mountain Air Multipurpose Disinfectant Trigger Spray 1 x 800ml Antibacterial Multi-Surface Cleaner Pet-Safe Kills 99.9% of Bacteria & Viruses.
- Price
- £1.80
- Rating
- 4.7/5
- Reviews
- 1,470
- Age
- 4y ago
Newest
by launch date
Zoflora Mountain Air Carpet Foam 1 x 400ml Carpet Cleaner Stain Remover Foam for Carpets and Upholstery Neutralises Odours Deep Cleans Pet Safe
- Price
- £2.92
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 7mo ago

Dettol Homes With Pets Anibacterial Spray Fresh Breeze Multipack Of 6 X 750ml Total 4.5L Cat Urine Odour Remover Dog Spray Pet Odour Eliminator Pet Stain And Odour Remover Antibacterial
- Price
- £12.63
- Rating
- 4.8/5
- Reviews
- 171
- Age
- 2y ago

Dettol Homes With Pets Disinfectant Spray Multipack Of 6 X 300ml Total 1.8L Cat Urine Odour Remover Dog Spray Pet Odour Eliminator Dog Disinfectant Antibacterial Grooming Dogs
- Price
- £10.24
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 2y ago

Safe4 Professional Surface Disinfectant Cleaner Ready to Use - Safe for Pets - Ideal for Home Animal Bird & Pet Cages & General Commercial Office Cleaning (500 ml (Pack of 1) Lavender)
- Price
- £3.76
- Rating
- 4.8/5
- Reviews
- 305
- Age
- 2y ago

Dettol Laundry Sanitiser Homes with pets Fresh Breeze 4.5L Total (750ml x 6pck) Eliminates Pet Odours Cleanser & Disinfectant Kills 99.9 Percent of Bacteria
- Price
- £10.83
- Rating
- 4.7/5
- Reviews
- 461
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
80
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
0%
- Zoflora77%
- Dettol19%
- Safe42%
- Dr. Beckmann2%
- Open — no brand owns it (0%)
Demand
Pet Safe Disinfectant search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 10 of 12 months tracked
Search terms
Top Pet Safe Disinfectant search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zoflora pet13K/yr
- zoflora mountain air11K/yr
- pet friendly cleaning products8K/yr
- zoflora pets disinfectant8K/yr
- dettol homes with pets5K/yr
- pet safe cleaning products4K/yr
- dettol pet4K/yr
- dettol pet spray4K/yr
- zoflora pet friendly3K/yr
Reviews and returns
What reviews say buyers love and hate about Pet Safe Disinfectant
We read the reviews and the return reasons for every product selling here.
“The smell is way too strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pet Safe Disinfectant questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









