Pet Odour Eliminator

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

7.5%

Market size, estimated

£104Ka year

Peak month

February4.4× the quietest month

Top search term

pet friendly air freshener29K searches a year

Listings sell for £7.47 on average, from £1.24 to £17.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £7.47 that is £2K to £4K a year per listing.

Average price

£7.47under the $15 to $100 sweet spot

Price range

£1.24–£17.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #37 within Air Fresheners. It carries 5,546 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

94%

Out of stock, average day

5.6%

Average rank

#37in Air Fresheners

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,546per listing

Listings tracked

31

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months