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persil non bio washing powder

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 52Conversion 79Competition 35Returns 99Price range 45Avg price 75Brand share 0Review moat 73Quality gap 20

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Avg price

Great£15.11

avg listing price — sweet spot $15–$100

Review moat

Good593.53

avg incumbent reviews — the moat a new listing must climb

Growth

Good+23.4%

90-day search growth — must beat 0% to launch

Price range

Okay£2.50–£25.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£95K

£95K/yr · 79K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, persil non bio washing powder is a £95K/yr Amazon United Kingdom market (79K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

persil non bio washing powder market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
£91K–£121K
units × avg price
Conversion rate
8.0%
Avg BSR
#126
Page quality
0%
Prime
82%
Sponsored
71%
Out of stock
0.0%
Avg brand age
48 months
Avg seller age
166 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 rising

Sellers

164

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Persil85%
  • Diversey13%
  • Aammus2%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +23.4% search growth over the last 90 days.
2K2KSpike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top persil non bio washing powder search terms

  • persil non bio powder21K/yr
  • persil powder17K/yr
  • persil washing powder16K/yr
  • persil non bio washing powder12K/yr
  • persil bio powder6K/yr
  • persil bio washing powder7K/yr
All search terms

Top persil non bio washing powder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£5K10%£9K15%£14K20%£19K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about persil non bio washing powder

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money34%

“Good value for money”

Smell13%

“Smells fresh”

Quality-Overall10%

“Good quality, by the time I got them, most of the pods had burst”

Ease Of Cleaning7%

“Powerful cleaning”

Washability6%

“Good washing pods”

Size-Overall4%

“Just love this size have ordered this many of times”

Advertised Vs Actual Product3%

“they do the job”

Cleansing3%

“the washing seems a lot cleaner”

Freshness2%

“Fresh”

Ease Of Use2%

“Easy to use”

What buyers complain about

Smell8%

“the smell is extreme”

Leak-Proof8%

“today I had a dodgy box with leaked items”

Value For Money7%

“shame its a tad expensive”

Quality-Overall6%

“not outstanding compared to other brands weve used”

Allergies6%

“Severe Allergic Reaction to a Previously Trusted Product”

Vegan/Organic5%

“Non bio”

Size-Overall4%

“The box is massive”

Ease Of Use3%

“so much sellotape on the outside was really difficult to get into”

Washability2%

“Washing piling up”

Eco Friendliness2%

“Non bio wash capsules”

Top return reasons

Leak-Proof35%
Advertised Vs Actual Product14%
Washability8%
Value For Money7%
Size-Overall6%
Water Resistance4%
Smell3%
Moist/Dry3%
Vegan/Organic3%
Ease Of Cleaning2%

Common questions

Is persil non bio washing powder profitable to sell on Amazon United Kingdom?
The niche generates £95K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +23.4%. Flapen's verdict: Skip it (46/100).
How competitive is the persil non bio washing powder niche?
3 brands and 164 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in persil non bio washing powder?
Top complaints mined from reviews: Smell, Leak-Proof, Value For Money. The return rate is 0.1%.
When does demand for persil non bio washing powder peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the persil non bio washing powder niche?
Listings span £2.50–£25.08; the average listing price is £15.11 (sweet spot $15–$100). The average incumbent carries 594 reviews — the moat a new listing must climb.