peppermint creams
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great133.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.08avg listing price — sweet spot $15–$100
Price range
Okay£1.31–£19.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-26.9%90-day search growth — must beat 0% to launch
Market size
Bad£33K£33K/yr · 62K searches
According to Flapen's Amazon United Kingdom niche tracking, peppermint creams is a £33K/yr Amazon United Kingdom market (62K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
peppermint creams market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- £36K–£45K
- units × avg price
- Conversion rate
- 5.9%
- Avg BSR
- #717
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 44%
- Out of stock
- 0.6%
- Avg brand age
- 53 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
54
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
11%
- Treasure Island Sweets29%
- Buchanan's26%
- Whitakers Chocolates14%
- Fry's11%
- Berrymans5%
- Generic4%
- Open — no brand owns it (5 brands, 11%)
Demand
Weekly Amazon search volume, last 30 weeks — -26.9% search growth over the last 90 days.Top peppermint creams search terms
- peppermint creams31K/yr
- mint creams20K/yr
- peppermint creams fondant sweets7K/yr
- mint creams fondant4K/yr
Top peppermint creams products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Peppermint Cream Fondant Lutti 250g / 8.8 ounces
Treasure Island Sweets£7.474.2★205 rev
Buchanans Dark Chocolate Fondant Peppermint Creams 120g (Pack of 3)
Buchanan's£7.684.6★67 rev
Frys Peppermint Cream Bars Rich Dark Chocolate with Smooth Mint Fondant Centre Gifting Treat 3 × 49 g (Pack of 1)
Fry's£1.314.6★598 rev
Buchanans Dark Chocolate Fondant Peppermint Creams 120g x1
Buchanan's£1.484.5★55 rev
Whitakers Chocolates Dark Chocolate Creams - Green Foiled Fondant Cremes Plastic Tub (Peppermint 1kg)
Whitakers Chocolates£18.474.7★87 rev
Newest
by launch date
Buchanans Chocolate Peppermint Creams 1kg Jar Retro Scottish Chocolate Sweets| Gifting for Birthdays Mothers Day Easter Fathers Day & Special Occasions
Buchanan's£19.911 rev
Sweet Bundle With Buchanan Dark Chocolate Fondant Peppermint Creams Bag 120g Mint Crumbles 140g and Natural Toffee Centre Butter Mints 140g (3 Pack)
Generic£9.9513 rev
by Amazon Dark Chocolate Mint Thins 180g
by Amazon£1.48267 rev
Peppermint Creams Bundle with Buchanans Dark Chocolate Peppermint Creams 120g 3 Pack + Brightdale Kitchen Booklet
Brightdale£8.417 rev
Thornton - Classic Peppermint Cream Bag 92g - Christmas Easter Valentines Mothers Day Gift
Generic£7.949 rev
Trending
90-day click momentumBuchanans Chocolate Peppermint Creams 1kg Jar Retro Scottish Chocolate Sweets| Gifting for Birthdays Mothers Day Easter Fathers Day & Special Occasions
Buchanan's£19.915.0★
by Amazon Dark Chocolate Mint Thins 180g
by Amazon£1.484.3★
Buchanans Dark Chocolate Fondant Peppermint Creams 120g (Pack of 3)
Buchanan's£7.684.6★
Peppermint Cream Fondant Lutti 250g / 8.8 ounces
Treasure Island Sweets£7.474.2★
Frys Peppermint Cream Bars Rich Dark Chocolate with Smooth Mint Fondant Centre Gifting Treat 3 × 49 g (Pack of 1)
Fry's£1.314.6★
What buyers say about peppermint creams
What buyers praise and complain about, mined from review topics.What buyers love
“Good mint taste”
“Good value for money”
“Gorgeous minty sweets”
“In my view these are far superior to the branded version”
“Great value thicker chocolate”
“Good flavour”
“Item as described”
“the ingredients listed were good”
“Also these are suitable for vegetarians”
“Crisp dark chocolate with a lovely gooey”
What buyers complain about
“Weird after taste”
“very expensive”
“Product smaller than advertised”
“Cheap”
“Terrible, all stuck together favour not great”
“Hard not nice at all”
“one to the point where the thin was just a chocolate shell”
“Too sweet too”
“Arrived all melted together”
“Clearly these sweets could have been tampered with and date invalidated”
Top return reasons
Common questions
- Is peppermint creams profitable to sell on Amazon United Kingdom?
- The niche generates £33K/yr across 18 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -26.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the peppermint creams niche?
- 11 brands and 54 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in peppermint creams?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Size-Overall. The return rate is 0.1%.
- What does it cost to enter the peppermint creams niche?
- Listings span £1.31–£19.91; the average listing price is £9.08 (sweet spot $15–$100). The average incumbent carries 134 reviews — the moat a new listing must climb.