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Peanut Oil

Peanut Oil shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look
Market size 24Growth 12Conversion 82Competition 55Returns 100Price range 74Avg price 86Brand share 64Review moat 91Quality gap 60
This niche Category average

Is Peanut Oil profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Peanut Oil is a £95K/yr Amazon United Kingdom market (56K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan. Verdict: Worth a look — 57/100.

Peanut Oil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -25.8% over the last 90 days and 8.8% of searches end in a purchase.

£95K

revenue / yr

Units sold / yr5K
Search volume / yr-25.8%56K
Conversion rate8.8%
Avg price£19.21

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers12 · 27
Top-5 product click share52%
Open market33%
Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement50%
New entrants (1y)3· 0 succeeded
Avg rating4.4★
Avg reviews176

Top Peanut Oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£11K£15K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

27

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

52%

Top 20: 100%

Open market

25%

  • Morrisons18%
  • TWO BROTHERS ORGANIC FARMS15%
  • WaNaHong14%
  • Luglio10%
  • Gramiyaa9%
  • Ktc8%

Peanut Oil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume56KCVR8.8%Products20Brands12Top 5 Brands67%OOS Rate8.0%Rating4.4★Reviews176Avg BSR#690
1K750Spike '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Peanut Oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • peanut oil28K/yr
  • groundnut oil17K/yr
  • peanut oil cooking7K/yr
  • groundnut oil for cooking5K/yr

What reviews say buyers love and hate about Peanut Oil

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Quality-Overall35%

Excellent Quality

Value For Money16%

Great value for money

Oily/Greasy12%

Good cooking oil

Cooking Instructions7%

GREAT FOR MOST JOBS IN THE COOKING

Advertised Vs Actual Product5%

Does as expected

What buyers complain about

79% of reviews
Value For Money29%

Could be a bit cheaper

Taste-Overall21%

without the taste of leading brands when you buy them new

Dilute/Watery14%

Watered down

Oily/Greasy7%

its oil, it oil's

Durability7%

Ok. The pouring mechanism on the first bottle I bought broke which was a bit annoying

Common Peanut Oil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Peanut Oil 57/100 on Amazon United Kingdom — Worth a look. The niche generates £95K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -25.8% over the last 90 days.
Search demand for Peanut Oil on Amazon United Kingdom peaks in Jan, where the busiest month runs 1.7× the quietest.