Peanut Butter Pretzels
FailShoppers spend only $37K a year here, so Peanut Butter Pretzels is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £37K/yr100K searches / yr
- 90-day growth
- -26.3%search demand this quarter
- Competition
- 57%top-5 click share · 13 brands · 72 sellers
Flapen Score
Peanut Butter Pretzels against its category
The dotted line is the Grocery average. Past it, Peanut Butter Pretzels is stronger. Inside it, weaker.
Market
The Peanut Butter Pretzels market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Peanut Butter Pretzels 100K times last year and spent an estimated £37K. The top 5 brands take 83% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 100K
- Growth, 90 days vs prior 90
- -26.3%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £37Ka year
- Top search term
- peanut butter pretzels38K searches a year
02 · Price
A sale here is worth £12.72.
Listings sell for £12.72 on average, from £2.59 to £38.23. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £12.72 that is £0 to £1K a year per listing.
- Average price
- £12.72under the $15 to $100 sweet spot
- Price range
- £2.59–£38.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
41% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #96 within Jams, Honey & Spreads. It carries 1,077 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 82%
- Out of stock, average day
- 21.9%
- Average rank
- #96in Jams, Honey & Spreads
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,077per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Peanut Butter Pretzels products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Reeses Filled Pretzels 510g - Peanut Butter Cream Filled Pretzels Reeses PRETZEL Peanut Butter 1 Pack the Hershey Company
- Price
- £19.72
- Rating
- 4.4/5
- Reviews
- 6,311
- Age
- 1y ago

Quinn Popcorn Pretzel Nuggets Creamy Peanut Butter Filled 7 Ounce (198 g)
- Price
- £8.75
- Rating
- 4.0/5
- Reviews
- 3,623
- Age
- 4y ago

Reeses Pieces Peanut Butter In a Crunchy Shell 90g Pouch x 10
- Price
- £15.82
- Rating
- 4.5/5
- Reviews
- 95
- Age
- 3y ago

Reeses Pieces Peanut Butter Theatre Box 113g .
- Price
- £4.86
- Rating
- 4.7/5
- Reviews
- 1,047
- Age
- 15y ago

Reeses Pieces Peanut Butter in a Crunchy Shell 185g
- Price
- £3.30
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago
Trending
90-day click momentum
Reeses Pieces Peanut Butter in a Crunchy Shell 185g
- Price
- £3.30
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago

Ritz Bits Peanut Butter 3oz (85g)
- Price
- £6.52
- Rating
- 3.2/5
- Reviews
- 138
- Age
- 13y ago

American Chocolate Peanut Butter Gift Box by Dolci Di Lechlade
- Price
- £16.15
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 6mo ago

Reeses Filled Pretzels 510g - Peanut Butter Cream Filled Pretzels Reeses PRETZEL Peanut Butter 1 Pack the Hershey Company
- Price
- £19.72
- Rating
- 4.4/5
- Reviews
- 6,311
- Age
- 1y ago

Snyders Pretzel Pieces Peanut Butter Filled 8 x 142g
- Price
- £38.23
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago
Newest
by launch date
American Chocolate Peanut Butter Gift Box by Dolci Di Lechlade
- Price
- £16.15
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 6mo ago

Benerry Chocolate Gift Box Hamper - 22 Treats Gift for Any Occasion - Peanut Butter Sweet Box of Chocolates
- Price
- £19.15
- Rating
- 4.5/5
- Reviews
- 630
- Age
- 8mo ago

Milk Chocolate & White Creme Cups Filled With Peanut Butter & Cookies Pieces Miniatures Stand Up Bag 9oz (255g)
- Price
- £13.84
- Rating
- 4.6/5
- Reviews
- 1,138
- Age
- 9mo ago

Reeses Filled Pretzels 510g - Peanut Butter Cream Filled Pretzels Reeses PRETZEL Peanut Butter 1 Pack the Hershey Company
- Price
- £19.72
- Rating
- 4.4/5
- Reviews
- 6,311
- Age
- 1y ago

Huligan Pretzels Pieces Multipack Crisps 65g x Pack of 4 - Baked Pretzel Thins Savoury Snacks Bulk Healthy Vegetarian Snack Box Honey Mustard Sriracha Sauce Cheese Jalepenos Crisps Multipack
- Price
- £6.20
- Rating
- 4.1/5
- Reviews
- 79
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
72
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
13%
- Reese's56%
- Quinn13%
- Berrymans5%
- Snyder's of Hanover5%
- Dolci Di Lechlade5%
- Huligan3%
- Open — no brand owns it (7 brands, 13%)
Demand
Peanut Butter Pretzels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.7× · 10 of 12 months tracked
Search terms
Top Peanut Butter Pretzels search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- peanut butter pretzels38K/yr
- reeses pieces48K/yr
- peanut butter filled pretzels4K/yr
- kirkland peanut butter pretzels6K/yr
- reeces pieces4K/yr
Reviews and returns
What reviews say buyers love and hate about Peanut Butter Pretzels
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bit expensive
Hugely overpriced
Complete waste of money
Horrible tasting treat
Its 99% peanuts with hardly any toffee at all so hardly any taste either
Taste horrible
Tiny jar conned again dont be caught out
Big box
cramped into the space
Very hard
Its very hard in texture as well
very very hard
Very poor quality very little caramel so its just dry nut clusters at best
Just sugary and very very hard, quality wasnt great
Love
Delicious treats
Absolutely delicious
Great tasty snack
Gift
Lovely gift
definitely worth gifting
so sweet
Nice mix of sweet
Lovely sweets Great seller
Nice variety
its improved massively compared to the pictures Ive seen on the reviews
Great quality
Crunch crunch
Nice crunchy pretzels
Crunchy nutty scrumptiousness
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Peanut Butter Pretzels questions
Answered from the same tracked data.









