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Peanut Butter Bars

Fail

The top 5 brands take 100% of clicks, so Peanut Butter Bars is a Fail.

Flapen Score
39
39 / 100
Ranks 2,381 of 2,976 Grocery niches · −7 vs the category median of 46
Market size
£33K/yr43K searches / yr
90-day growth
+6.8%search demand this quarter
Competition
79%top-5 click share · 4 brands · 68 sellers

Flapen Score

Peanut Butter Bars against its category

The dotted line is the Grocery average. Past it, Peanut Butter Bars is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peanut Butter Bars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Peanut Butter Bars 43K times last year and spent an estimated £33K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+6.8%
Conversion, latest week
7.6%
Market size, estimated
£33Ka year
Top search term
pip and nut bars14K searches a year

02 · Price

A sale here is worth £10.07.

Listings sell for £10.07 on average, from £0.97 to £21.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £10.07 that is £3K to £5K a year per listing.

Average price
£10.07under the $15 to $100 sweet spot
Price range
£0.97–£21.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #170 within Breakfast Bars. It carries 562 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
92%
Out of stock, average day
3.0%
Average rank
#170in Breakfast Bars
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
562per listing
Listings tracked
12

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
51 months

Products

Top Peanut Butter Bars products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.

£0£3K£7K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

68

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

79%

Top 20: 100%

Open market

0%

  • Pip & Nut78%
  • Snickers19%
  • Generic2%
  • Nature Valley2%

Demand

Peanut Butter Bars search demand

Weekly searches over the year. Pick a range.

1K750Spike '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Peanut Butter Bars search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pip and nut bars14K/yr
  • pip and nut protein bar5K/yr
  • snickers peanut butter6K/yr
  • snickers creamy peanut butter4K/yr
  • peanut butter bars4K/yr
  • pip and nut stuffed oat bars5K/yr
  • peanut bar4K/yr

Reviews and returns

What reviews say buyers love and hate about Peanut Butter Bars

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Taste-Overall”
10%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Taste has changed”
A buyer, on “Taste-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Peanut Butter Bars questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data