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Peanut Brittle

prices mostly outside the sweet spot ($3.20–$13.61) — Peanut Brittle doesn't clear our bar today.

Flapen Score

48
Skip it
Market size 21Growth 28Conversion 84Competition 42Returns 100Price range 0Avg price 26Brand share 36Review moat 81Quality gap 67
This niche Category average

Is Peanut Brittle profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Peanut Brittle is a £83K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.

Peanut Brittle: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +2.3% over the last 90 days and 9.2% of searches end in a purchase.

£83K

revenue / yr

Units sold / yr10K
Search volume / yr+2.3%100K
Conversion rate9.2%
Avg price£9.08

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers12 · 44
Top-5 product click share60%
Open market16%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement65%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews372

Top Peanut Brittle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

£0£8K£17K£25K£33K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

44

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

13%

  • Berrymans45%
  • Mr Tom17%
  • Bentley & Ackerman11%
  • Sweetish6%
  • Sweets and Candy www.sweetsandcandy.co.uk5%
  • GROBITS3%
  • Open — no brand owns it (6 brands, 13%)

Peanut Brittle demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume100KCVR9.2%Products17Brands12Top 5 Brands84%OOS Rate8.8%Rating4.3★Reviews372Avg BSR#103
6K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Top Peanut Brittle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • peanut brittle78K/yr
  • nut brittle12K/yr
  • peanut brittle bars7K/yr
  • peanut brittle 1kg3K/yr

What reviews say buyers love and hate about Peanut Brittle

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Taste-Overall49%

Great snack

Value For Money11%

Excellent value

Quality-Overall10%

Good quality peanut brittle

Crispiness8%

Tasty & Crunchy

Sweetness6%

Lovely sweets Great seller

What buyers complain about

68% of reviews
Stale/Rotten/Spoiled13%

Tastes stale

Taste-Overall12%

Its 99% peanuts with hardly any toffee at all so hardly any taste either

Chunk/Clump/Collection9%

Disappointed all crumbs no big bits

Hard Feel8%

Very hard

Quality-Overall8%

Very poor quality very little caramel so its just dry nut clusters at best

Common Peanut Brittle questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Peanut Brittle 48/100 on Amazon United Kingdom — Skip it. The niche generates £83K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +2.3% over the last 90 days.
Search demand for Peanut Brittle on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 3.3× the quietest.