Paw Patrol Cake Toppers
prices mostly outside the sweet spot ($3.36–$15.18) — Paw Patrol Cake Toppers doesn't clear our bar today.
Flapen Score
Is Paw Patrol Cake Toppers profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Paw Patrol Cake Toppers is a £53K/yr Amazon United Kingdom market (139K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan. Verdict: Skip it — 42/100.
Paw Patrol Cake Toppers: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -21.7% over the last 90 days and 5.9% of searches end in a purchase.
£53K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 18 products
Top Paw Patrol Cake Toppers products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
32 Pcs Cartoon Dog Cake Toppers Cupcake Toppers Cake Decorations Birthday Party Supplies
- Price
- £7.22
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 3y ago

dekora - Cake Decoration Birthday | Happy Birthday Cake Topper Paw Patrol Made of Paper - 17.5 x 15 cm
- Price
- £4.92
- Rating
- 4.6/5
- Reviews
- 471
- Age
- 3y ago

Krazuobi 24 Dog Figure Cake Toppers Toy Anime Character Cupcake Cake Decorations Dog Figuren Set Party Favors Birthday Christmas New Year Gift
- Price
- £12.33
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago

Cartoon Birthday Cake Topper Custom Age Birthday Cake Topper for Patrol Boys and Girls Party Decorations
- Price
- £5.75
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 1y ago

dekora - Set for Cupcakes and Muffin Decoration Birthday - Paw Patrol Cupcake Toppers Made of Paper - 16 Pieces in 8 Different Designs
- Price
- £4.90
- Rating
- 4.6/5
- Reviews
- 754
- Age
- 3y ago
Trending
90-day click momentum
Rescue Pups Cake Toppers 7-Piece Kids Birthday Cake Decoration Set
- Price
- £4.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

dekora Paw Patrol Cake Toppers Cupcake and Cake Decorating Kit Ideal for Childrens Birthday Parties 8 Models 16 Pieces of Paper
- Price
- £5.94
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 4mo ago

Paw Patrol 10th Anniversary All Paws On Deck Toy Figures Gift Pack with 10 Collectible Action Figures Kids Toys for Ages 3 and up
- Price
- £15.18
- Rating
- 4.7/5
- Reviews
- 6,903
- Age
- 3y ago

Krazuobi 24 Dog Figure Cake Toppers Toy Anime Character Cupcake Cake Decorations Dog Figuren Set Party Favors Birthday Christmas New Year Gift
- Price
- £12.33
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago

SAVITA 7pcs Dog Paw Cake Toppers Adorable Colorful Puppy Paw Cupcake Toppers with Sticks Cartoon Dog Birthday Cupcake Decor for Boy Girl Birthday Dessert Decorations
- Price
- £3.36
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 10mo ago
Newest
by launch date
dekora Paw Patrol Cake Toppers Cupcake and Cake Decorating Kit Ideal for Childrens Birthday Parties 8 Models 16 Pieces of Paper
- Price
- £5.94
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 4mo ago

Rescue Pups Cake Toppers 7-Piece Kids Birthday Cake Decoration Set
- Price
- £4.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

SAVITA 7pcs Dog Paw Cake Toppers Adorable Colorful Puppy Paw Cupcake Toppers with Sticks Cartoon Dog Birthday Cupcake Decor for Boy Girl Birthday Dessert Decorations
- Price
- £3.36
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 10mo ago

Dekora Paw Patrol Edible Ribbon Official Nickelodeon Cake Band Decoration Easy to Use Perfect for Kids Birthday Cakes & Themed Parties 21x5 CM
- Price
- £5.13
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 11mo ago

Dog Cake Toppers Figures Birthday Cake Decorations Cupcake Toppers Party Decorations Supplies for Kids Boy Girl Birthday Shower Party Supplies
- Price
- £4.58
- Rating
- 4.4/5
- Reviews
- 3
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 flat
Sellers
42
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
53%
Top 20: 100%
Open market
7%
- dekora42%
- Senidea14%
- Krazuobi11%
- Dekozauber2410%
- Nikolaus9%
- Heartsking7%
- Open — no brand owns it (4 brands, 7%)
Paw Patrol Cake Toppers demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.9×
Top Paw Patrol Cake Toppers search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- paw patrol cake toppers67K/yr
- paw patrol cake decorations33K/yr
- paw patrol cake topper23K/yr
- paw patrol cupcake toppers7K/yr
- paw patrol cake6K/yr
- paw patrol edible cake toppers4K/yr
What reviews say buyers love and hate about Paw Patrol Cake Toppers
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Lovely topper, quality card”
“Good value”
“Great for topping cakes”
“Colourful and do the job”
“Easy to use”
What buyers complain about
83% of reviews“its really poor quality”
“a bit expensive”
“The colours are very faint”
“not easy to use on the cake”
“one came off of the end of the stick”
Paw Patrol Cake Toppers return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
55%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Paw Patrol Cake Toppers questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









