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Passion Fruit Juice

Fail

The top 5 brands take 97% of clicks, so Passion Fruit Juice is a Fail.

Flapen Score
42
42 / 100
Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 46
Market size
£152K/yr139K searches / yr
90-day growth
+16.1%search demand this quarter
Competition
79%top-5 click share · 6 brands · 72 sellers

Flapen Score

Passion Fruit Juice against its category

The dotted line is the Grocery average. Past it, Passion Fruit Juice is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Passion Fruit Juice market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Passion Fruit Juice 139K times last year and spent an estimated £152K. The top 5 brands take 97% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

10.5% of searches ended in a purchase last week.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+16.1%
Conversion, latest week
10.5%
Market size, estimated
£152Ka year
Peak month
December3.2× the quietest month
Top search term
passion fruit puree90K searches a year

02 · Price

A sale here is worth £10.43.

Listings sell for £10.43 on average, from £6.67 to £19.81. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £10.43 that is £16K to £21K a year per listing.

Average price
£10.43under the $15 to $100 sweet spot
Price range
£6.67–£19.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£16K–£21K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #5,122 within Beer, Wine & Spirits. It carries 1,985 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
82%
Out of stock, average day
3.2%
Average rank
#5,122in Beer, Wine & Spirits
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,985per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Passion Fruit Juice products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£15K£30K£46K£61K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

72

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Finest Call36%
  • LITTLE MIXERS31%
  • Funkin16%
  • Monin8%
  • Reàl Infused Exotics5%
  • Passoa3%
  • Open — no brand owns it (0%)

Demand

Passion Fruit Juice search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.2×

Search terms

Top Passion Fruit Juice search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • passion fruit puree90K/yr
  • funkin passion fruit puree15K/yr
  • passionfruit puree14K/yr
  • funkin puree5K/yr
  • passion fruit pulp4K/yr
  • passion fruit puree for cocktails6K/yr
  • passionfruit puree for cocktails6K/yr

Reviews and returns

What reviews say buyers love and hate about Passion Fruit Juice

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sweetness15%−0.05

Not very sweet

Very very sweet and syrupy

Lovely although a bit too sweet for me

Value For Money11%+0.11

expensive

Still over priced

Flavor8%+0.21

I didnt like the flavour

The flavour was a bit sharp for me

Quite a sharp flavour

Contamination7%−0.09

I wasnt comfortable using a food product with contamination around the seal

Quality-Overall7%−0.01

Poor quality

Love

Taste-Overall26%+1.02

Good Taste

This tastes lovely

Great for cocktails, tastes good

Alcohol Flavor14%+2.15

Great for cocktails

Great item for your drinks n cocktails will definitely be getting this again

Great for tropical cocktails

Flavor14%+0.21

The flavour is strong enough that you dont need much of it to have an effect though

Flavour's consistent each time

Lovely flavour

Quality-Overall11%−0.01

good product as described by seller

Excellent Product

Superb quality

Value For Money8%+0.11

Still, it's one of the cheapest options on Amazon

Excellent value

so it feels good value

FAQ

Common Passion Fruit Juice questions

Answered from the same tracked data.