Parsley
FailThe top 5 brands take 100% of clicks, so Parsley is a Fail.
- Flapen Score
- 35 / 100Ranks 2,727 of 2,976 Grocery niches · −11 vs the category median of 4635
- Market size
- £84K/yr136K searches / yr
- 90-day growth
- -5.3%search demand this quarter
- Competition
- 84%top-5 click share · 3 brands · 43 sellers
Flapen Score
Parsley against its category
The dotted line is the Grocery average. Past it, Parsley is stronger. Inside it, weaker.
Market
The Parsley market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Parsley 136K times last year and spent an estimated £84K. All 3 brands take every click. Flapen scores it 35 out of 100, a Fail.
01 · Demand
38.0% of searches ended in a purchase last week.
Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 38.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £84K a year.
- Searches, last 12 months
- 136K
- Growth, 90 days vs prior 90
- -5.3%
- Conversion, latest week
- 38.0%
- Market size, estimated
- £84Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- parsley126K searches a year
02 · Price
A sale here is worth £1.63.
Listings sell for £1.63 on average, from £0.53 to £4.47. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At £1.63 that is £7K to £8K a year per listing.
- Average price
- £1.63under the $15 to $100 sweet spot
- Price range
- £0.53–£4.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £7K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Herbs, Spices & Seasonings. It carries 385 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #11in Herbs, Spices & Seasonings
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 385per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Parsley products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Morrisons Fresh Flat Leaf Parsley 30g
- Price
- £0.80
- Rating
- 4.6/5
- Reviews
- 581
- Age
- 7y ago

by Amazon Flat Leaf Parsley 30g
- Price
- £0.53
- Rating
- 4.6/5
- Reviews
- 409
- Age
- 6y ago

by Amazon Flat Parsley Leaf 100g
- Price
- £1.25
- Rating
- 4.5/5
- Reviews
- 179
- Age
- 3y ago

Morrisons Fresh Flat Parsley 100g
- Price
- £1.50
- Rating
- 4.6/5
- Reviews
- 910
- Age
- 9y ago

Morrisons Parsley 11g
- Price
- £1.19
- Rating
- 4.6/5
- Reviews
- 534
- Age
- 7y ago
Trending
90-day click momentum
by Amazon Flat Parsley Leaf 100g
- Price
- £1.25
- Rating
- 4.5/5
- Reviews
- 179
- Age
- 3y ago

Morrisons Market St Living Fresh Parsley
- Price
- £1.68
- Rating
- 4.4/5
- Reviews
- 104
- Age
- 9y ago

Schwartz Parsley 3g
- Price
- £1.90
- Rating
- 4.7/5
- Reviews
- 295
- Age
- 10y ago

Morrisons Fresh Flat Parsley 100g
- Price
- £1.50
- Rating
- 4.6/5
- Reviews
- 910
- Age
- 9y ago

Morrisons Fresh Flat Leaf Parsley 30g
- Price
- £0.80
- Rating
- 4.6/5
- Reviews
- 581
- Age
- 7y ago
Newest
by launch date
by Amazon Flat Parsley Leaf 100g
- Price
- £1.25
- Rating
- 4.5/5
- Reviews
- 179
- Age
- 3y ago

by Amazon Flat Leaf Parsley 30g
- Price
- £0.53
- Rating
- 4.6/5
- Reviews
- 409
- Age
- 6y ago

Morrisons Fresh Curly Parsley 30g
- Price
- £0.79
- Rating
- 4.6/5
- Reviews
- 446
- Age
- 6y ago

Morrisons Parsley 11g
- Price
- £1.19
- Rating
- 4.6/5
- Reviews
- 534
- Age
- 7y ago

Morrisons Fresh Flat Leaf Parsley 30g
- Price
- £0.80
- Rating
- 4.6/5
- Reviews
- 581
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
43
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Morrisons55%
- by Amazon36%
- Schwartz8%
Demand
Parsley search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Parsley search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- parsley126K/yr
- fresh parsley7K/yr
- flat leaf parsley2K/yr
Reviews and returns
What reviews say buyers love and hate about Parsley
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not edible, too old
Poor quality
dies before it's been properly used
Love
Fresh and tasty
Fresh parselay plant
It came looking fresh and green, with a strong smell
Great for soup
Tasty
Lovely tasty parsley
Good quality
Good quality, very tasty and I will definitely will buy it again
Quality product
As described
As expected
Great value
Great price
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Parsley questions
Answered from the same tracked data.









