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parsley

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 22Conversion 100Competition 13Returns 100Price range 0Avg price 5Brand share 0Review moat 81Quality gap 24

Conversion

Incredible38.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great384.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.3%

90-day search growth — must beat 0% to launch

Market size

Bad£84K

£84K/yr · 136K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Avg price

Bad£1.63

avg listing price — sweet spot $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£0.53–£4.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, parsley is a £84K/yr Amazon United Kingdom market (136K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

parsley market data

Units sold / yr
50K–60K
avg 4,000–5,000/product
Revenue / yr
£82K–£98K
units × avg price
Conversion rate
38.0%
Avg BSR
#11
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
0.0%
Avg brand age
75 months
Avg seller age
173 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Morrisons55%
  • by Amazon36%
  • Schwartz8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.3% search growth over the last 90 days.
4K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top parsley search terms

  • parsley126K/yr
  • fresh parsley7K/yr
  • flat leaf parsley2K/yr
All search terms

Top parsley products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£8K20%£17K30%£25K40%£34K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about parsley

What buyers praise and complain about, mined from review topics.

What buyers love

Freshness36%

“Fresh and tasty”

Taste-Overall18%

“Great for soup”

Quality-Overall16%

“Good quality”

Advertised Vs Actual Product12%

“As described”

Value For Money9%

“Great value”

Size-Overall6%

“Good size”

Smell1%

“Leaves were bright, fresh looking and smelled properly herby rather than the faint, slightly tired smell that supermarket bunches sometimes have by the time they've sat in the chiller for a few days”

Ingredients-Overall1%

“Flat leaf parsley is one of those ingredients that appears in enough recipes to warrant having around regularly”

What buyers complain about

Stale/Rotten/Spoiled33%

“Not edible, too old”

Quality-Overall33%

“Poor quality”

Durability7%

“dies before it's been properly used”

Common questions

Is parsley profitable to sell on Amazon United Kingdom?
The niche generates £84K/yr across 10 tracked products. 90-day search growth is -5.3%. Flapen's verdict: Skip it (35/100).
How competitive is the parsley niche?
3 brands and 43 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in parsley?
Top complaints mined from reviews: Stale/Rotten/Spoiled, Quality-Overall, Durability. The return rate is 0.0%.
When does demand for parsley peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the parsley niche?
Listings span £0.53–£4.47; the average listing price is £1.63 (sweet spot $15–$100). The average incumbent carries 385 reviews — the moat a new listing must climb.