Paneer
FailThe top 5 products take 100% of clicks, so Paneer is a Fail.
- Flapen Score
- 36 / 100Ranks 2,659 of 2,976 Grocery niches · −10 vs the category median of 4636
- Market size
- £31K/yr78K searches / yr
- 90-day growth
- +3.2%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 6 sellers
Flapen Score
Paneer against its category
The dotted line is the Grocery average. Past it, Paneer is stronger. Inside it, weaker.
Market
The Paneer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Paneer 78K times last year and spent an estimated £31K. All 4 brands take every click. Flapen scores it 36 out of 100, a Fail.
01 · Demand
20.4% of searches ended in a purchase last week.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- +3.2%
- Conversion, latest week
- 20.4%
- Market size, estimated
- £31Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- paneer65K searches a year
02 · Price
A sale here is worth £1.96.
Listings sell for £1.96 on average, from £1.74 to £2.20. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 4,000 to 5,000 of them. At £1.96 that is £8K to £10K a year per listing.
- Average price
- £1.96under the $15 to $100 sweet spot
- Price range
- £1.74–£2.20
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £8K–£10K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1 within Fresh & Chilled. It carries 210 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1in Fresh & Chilled
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 210per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Paneer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
by Amazon Paneer 200g
- Price
- £1.74
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 3y ago

Apetina Original Paneer Cheese 225g
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 210
- Age
- 12y ago

Morrisons Paneer 200g
- Price
- £1.85
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 2y ago

Apetina Original Paneer Cheese 225g
- Price
- £1.97
- Rating
- 4.4/5
- Reviews
- 430
- Age
- 10y ago

Lancashire Farm Paneer 226g
- Price
- £2.20
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago
Trending
90-day click momentum
Lancashire Farm Paneer 226g
- Price
- £2.20
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago

Apetina Original Paneer Cheese 225g
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 210
- Age
- 12y ago

Apetina Original Paneer Cheese 225g
- Price
- £1.97
- Rating
- 4.4/5
- Reviews
- 430
- Age
- 10y ago

by Amazon Paneer 200g
- Price
- £1.74
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 3y ago

Morrisons Paneer 200g
- Price
- £1.85
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 2y ago
Newest
by launch date
Lancashire Farm Paneer 226g
- Price
- £2.20
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago

Morrisons Paneer 200g
- Price
- £1.85
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 2y ago

by Amazon Paneer 200g
- Price
- £1.74
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 3y ago

Apetina Original Paneer Cheese 225g
- Price
- £1.97
- Rating
- 4.4/5
- Reviews
- 430
- Age
- 10y ago

Apetina Original Paneer Cheese 225g
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 210
- Age
- 12y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Apetina44%
- by Amazon24%
- Morrisons22%
- Generic10%
Demand
Paneer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Paneer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paneer65K/yr
- low fat paneer5K/yr
- apetina paneer3K/yr
- paneer cheese3K/yr
- panner2K/yr
Reviews and returns
What reviews say buyers love and hate about Paneer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not soft
Not a good product it's hard
Not the softest paneer
Taste like paneer
Love
Good quality
Best taste delicious
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paneer questions
Answered from the same tracked data.









