paneer
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great210.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+3.2%90-day search growth — must beat 0% to launch
Market size
Bad£31K£31K/yr · 78K searches
Avg price
Bad£1.96avg listing price — sweet spot $15–$100
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£1.74–£2.20cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, paneer is a £31K/yr Amazon United Kingdom market (78K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
paneer market data
- Units sold / yr
- 30K–40K
- avg 4,000–5,000/product
- Revenue / yr
- £59K–£78K
- units × avg price
- Conversion rate
- 20.4%
- Avg BSR
- #1
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 56 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Apetina44%
- by Amazon24%
- Morrisons22%
- Generic10%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — +3.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top paneer search terms
- paneer65K/yr
- low fat paneer5K/yr
- apetina paneer3K/yr
- paneer cheese3K/yr
- panner2K/yr
Top paneer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch dateWhat buyers say about paneer
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Best taste delicious”
What buyers complain about
“not soft”
“Taste like paneer”
Common questions
- Is paneer profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 5 tracked products. 90-day search growth is +3.2%. Flapen's verdict: Skip it (36/100).
- How competitive is the paneer niche?
- 4 brands and 6 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in paneer?
- Top complaints mined from reviews: Hard Feel, Taste-Overall. The return rate is 0.0%.
- When does demand for paneer peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the paneer niche?
- Listings span £1.74–£2.20; the average listing price is £1.96 (sweet spot $15–$100). The average incumbent carries 210 reviews — the moat a new listing must climb.