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Organic Soya Milk

Organic Soya Milk shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Flapen Score

50
Worth a look
Market size 24Growth 16Conversion 97Competition 59Returns 100Price range 45Avg price 27Brand share 0Review moat 87Quality gap 72
This niche Category average

Is Organic Soya Milk profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Organic Soya Milk is a £95K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.

Organic Soya Milk: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -17.7% over the last 90 days and 14.9% of searches end in a purchase.

£95K

revenue / yr

Units sold / yr15K
Search volume / yr-17.7%69K
Conversion rate14.9%
Avg price£9.22

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 20
Top-5 product click share50%
Open market0%
Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement68%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews264

Top Organic Soya Milk products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£11K£15K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 98%

Open market

0%

  • PLENISH89%
  • Rude Health10%
  • MOMA1%

Organic Soya Milk demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR14.9%Products22Brands3Top 5 Brands100%OOS Rate1.8%Rating4.3★Reviews264Avg BSR#23
18K13KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.0×

Top Organic Soya Milk search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • plenish41K/yr
  • cashew milk19K/yr
  • plenish milk6K/yr
  • plenish cashew milk4K/yr

What reviews say buyers love and hate about Organic Soya Milk

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Taste-Overall28%

Its a clean taste

Value For Money11%

Well worth it

Quality-Overall11%

Nice make 🥰 Love this milk 🥰🥰 & brand

Vegan/Organic9%

Love this milk, naturally sweet and organic

Ingredients-Overall8%

Clean ingredients,

What buyers complain about

66% of reviews
Taste-Overall28%

The taste not for me

Dilute/Watery9%

But a bit too diluted with water though

Value For Money8%

Waste of money

Texture/Consistency-Overall4%

even so, texture isnt the best

Flavor4%

I didnt like the flavour

Organic Soya Milk return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

71%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
57%
2Leak-Proof
29%
3Color
14%

Common Organic Soya Milk questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Organic Soya Milk 50/100 on Amazon United Kingdom — Worth a look. The niche generates £95K/yr across 22 tracked products. Search demand moved -17.7% over the last 90 days.
Search demand for Organic Soya Milk on Amazon United Kingdom peaks in Sep–Oct–Nov, where the busiest month runs 3.0× the quietest.