Organic Olive Oil
MaybeReturns run at only 0.0% of orders. But demand is soft, at -17.8% this quarter, so Organic Olive Oil is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 2,976 Grocery niches · +9 vs the category median of 4655
- Market size
- £234K/yr93K searches / yr
- 90-day growth
- -17.8%search demand this quarter
- Competition
- 53%top-5 click share · 18 brands · 57 sellers
Flapen Score
Organic Olive Oil against its category
The dotted line is the Grocery average. Past it, Organic Olive Oil is stronger. Inside it, weaker.
Market
The Organic Olive Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Organic Olive Oil 93K times last year and spent an estimated £234K. The top 5 brands take 66% of clicks. Demand peaks in Oct. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
11.5% of searches ended in a purchase last week.
Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £234K a year.
- Searches, last 12 months
- 93K
- Growth, 90 days vs prior 90
- -17.8%
- Conversion, latest week
- 11.5%
- Market size, estimated
- £234Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- organic olive oil45K searches a year
02 · Price
A sale here is worth £21.79.
Listings sell for £21.79 on average, from £4.27 to £57.99. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £21.79 that is £5K to £11K a year per listing.
- Average price
- £21.79inside the $15 to $100 sweet spot
- Price range
- £4.27–£57.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£11K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #34 within Oils, Vinegars & Salad Dressings. It carries 4,120 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 13.2%
- Average rank
- #34in Oils, Vinegars & Salad Dressings
- Average rating
- 4.65 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,120per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Organic Olive Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Biona Organic Extra Virgin Olive Oil 750ml - Cold Pressed - From Organically Grown Mediterranean Olives - Rich Fruity Flavour - For Marinating and Dipping
- Price
- £10.96
- Rating
- 4.6/5
- Reviews
- 688
- Age
- 4y ago

Filippo Berio Extra Virgin Olive Oil Organic Large Bottle (1.5 Litres)
- Price
- £11.76
- Rating
- 4.7/5
- Reviews
- 2,810
- Age
- 10y ago

Odysea Organic Greek Extra Virgin Olive Oil PGI Chania 500 ml
- Price
- £8.37
- Rating
- 4.6/5
- Reviews
- 957
- Age
- 7y ago

November Polyphenols Olive Oil Extra Virgin - Organic High Phenolic EVOO Early Harvest Lab Certified +1200mg/kg High Polyphenol Cold Pressed Extra Virgin Greek 500ml Bottle
- Price
- £27.05
- Rating
- 4.7/5
- Reviews
- 2,774
- Age
- 6y ago

MANI Organic Extra Virgin Olive Oil Bottle 1L Premium Greek Olive Oil cold-extracted from Koroneiki olives 100% natural organic olive oil Organic Oil mildly fruity vegan & sustainable
- Price
- £19.69
- Rating
- 4.8/5
- Reviews
- 233
- Age
- 7y ago
Trending
90-day click momentum
NaturaleBio Organic Olive Oil Extra Virgin 500ml. Harvested in Spain. D.O.P Certified. Premium Cornicabra and Picual Olives from Centenary Trees. Cold Pressed for Superior Flavour and Aroma.
- Price
- £11.95
- Rating
- 4.7/5
- Reviews
- 38,444
- Age
- 1y ago

MANI Organic Extra Virgin Olive Oil Bottle 1L Premium Greek Olive Oil cold-extracted from Koroneiki olives 100% natural organic olive oil Organic Oil mildly fruity vegan & sustainable
- Price
- £19.69
- Rating
- 4.8/5
- Reviews
- 233
- Age
- 7y ago

Filippo Berio Extra Virgin Olive Oil Organic Large Bottle (1.5 Litres)
- Price
- £11.76
- Rating
- 4.7/5
- Reviews
- 2,810
- Age
- 10y ago

TERRAOLIVE - Organic Extra Virgin Olive Oil Olive Variety Cooking Oil Olive Variety Smooth Body Sourced in Spain Montes de Toledo Recycled PET Container - 5L
- Price
- £45.93
- Rating
- 4.6/5
- Reviews
- 1,573
- Age
- 6y ago

Organic Extra Virgin Olive Oil - 5L Can - First Cold Extraction - Best Spanish Organic Olive Oil - Gold Medal Ecotrama 2019 - EVOO 5L
- Price
- £57.99
- Rating
- 4.5/5
- Reviews
- 756
- Age
- 2y ago
Newest
by launch date
Morrisons Organic Extra Virgin Olive Oil 500ml
- Price
- £7.03
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago

NaturaleBio Organic Olive Oil Extra Virgin 500ml. Harvested in Spain. D.O.P Certified. Premium Cornicabra and Picual Olives from Centenary Trees. Cold Pressed for Superior Flavour and Aroma.
- Price
- £11.95
- Rating
- 4.7/5
- Reviews
- 38,444
- Age
- 1y ago

Enios Organic Extra Virgin Olive Oil 3L. 100% Greek-Kalamata. High Polyphenols First Cold Pressed Ultra-Low Acidity 0.32%. New Harvest 2025-2026. Best Before: Oct-2027
- Price
- £44.88
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 1y ago

Mr Organic Extra Virgin Olive Oil for Healthy Home Cooking Cold Pressed Certified Organic No Additives 1 x 750ml Glass Bottle
- Price
- £11.90
- Rating
- 4.7/5
- Reviews
- 120
- Age
- 1y ago

Organic Extra Virgin Olive Oil - 5L Can - First Cold Extraction - Best Spanish Organic Olive Oil - Gold Medal Ecotrama 2019 - EVOO 5L
- Price
- £57.99
- Rating
- 4.5/5
- Reviews
- 756
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
57
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
53%
Top 20: 97%
Open market
28%
- Filippo Berio18%
- Biona18%
- Odysea15%
- November Polyphenols8%
- MANI7%
- Yolioo6%
Demand
Organic Olive Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.0×
Search terms
Top Organic Olive Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- organic olive oil45K/yr
- organic extra virgin olive oil20K/yr
- organic olive oil extra virgin cold pressed15K/yr
- olive oil organic6K/yr
- olive oil extra virgin organic3K/yr
- organic cold pressed olive oil3K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Olive Oil
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
hence not the usual taste
no strong taste
Bad taste
Expensive
Overpriced
A little expensive
Not good quality
The so called tin is very flimsy so not the quality product they suggest
Very pure in the colour which slightly make me question the quality
I know it is not a mix of oils
Oil
The oil is bland no fresh grassiness
It was extremely bitter
Very bitter oil
Has a bitter tastes
Love
It's a great brand and trustworthy
reliable
Excellent Quality
Amazing taste
Lovely subtle taste
Taste is fresh
Excellent value
Great value
Decent price
Really nice oil
Great blended oil
A fine tasting oil
The flavor is rich
full of flavor
The flavour is fresh
Return
0.0% Return rate 0% Fixable by listing
hence not the usual taste
no strong taste
Bad taste
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Olive Oil questions
Answered from the same tracked data.









