Organic Eggs
FailPrices span $1.45–$5.14, mostly outside the sweet spot, so Organic Eggs is a Fail.
- Flapen Score
- 36 / 100Ranks 2,659 of 2,976 Grocery niches · −10 vs the category median of 4636
- Market size
- £86K/yr66K searches / yr
- 90-day growth
- +0.5%search demand this quarter
- Competition
- 82%top-5 click share · 7 brands · 6 sellers
Flapen Score
Organic Eggs against its category
The dotted line is the Grocery average. Past it, Organic Eggs is stronger. Inside it, weaker.
Market
The Organic Eggs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Organic Eggs 66K times last year and spent an estimated £86K. The top 5 brands take 94% of clicks. Demand peaks in Feb–Mar–Aug–Sep–Oct–Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
35.6% of searches ended in a purchase last week.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 35.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +0.5%
- Conversion, latest week
- 35.6%
- Market size, estimated
- £86Ka year
- Peak month
- March16.9× the quietest month
- Top search term
- organic eggs58K searches a year
02 · Price
A sale here is worth £3.62.
Listings sell for £3.62 on average, from £1.45 to £5.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £3.62 that is £7K to £9K a year per listing.
- Average price
- £3.62under the $15 to $100 sweet spot
- Price range
- £1.45–£5.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Fresh & Chilled. It carries 1,824 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #12in Fresh & Chilled
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,824per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Organic Eggs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Purely Organic 10 Mixed Weight
- Price
- £5.14
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 2y ago

by Amazon Organic Mixed Sized Free Range Eggs 12 Pack
- Price
- £5.04
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 4y ago

Stonegate Organic Large Free Range Eggs 6 pack
- Price
- £3.38
- Rating
- 4.5/5
- Reviews
- 422
- Age
- 10y ago

Morrisons Organic 6 Free Range Mixed Size Eggs
- Price
- £2.97
- Rating
- 4.6/5
- Reviews
- 848
- Age
- 10y ago

by Amazon Organic Mixed Size Free Range Eggs 6 pack
- Price
- £2.72
- Rating
- 4.5/5
- Reviews
- 344
- Age
- 5y ago
Trending
90-day click momentum
St Ewe Original Large Free Range Eggs 10 Pieces
- Price
- £3.82
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago

Clarence Court Mabel Pearmans Burford Browns Free Range Eggs (Assorted sizes) Pack of 6
- Price
- £3.46
- Rating
- 4.7/5
- Reviews
- 1,082
- Age
- 10y ago

Purely Organic 10 Mixed Weight
- Price
- £5.14
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 2y ago

Stonegate Organic Large Free Range Eggs 6 pack
- Price
- £3.38
- Rating
- 4.5/5
- Reviews
- 422
- Age
- 10y ago

by Amazon Organic Fairtrade Bananas 5 Pack
- Price
- £1.45
- Rating
- 4.6/5
- Reviews
- 1,794
- Age
- 6y ago
Newest
by launch date
St Ewe Original Large Free Range Eggs 10 Pieces
- Price
- £3.82
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago

Purely Organic 10 Mixed Weight
- Price
- £5.14
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 2y ago

Freshlay Golden Yolks Free Range Eggs Pack of 10
- Price
- £3.92
- Rating
- 4.6/5
- Reviews
- 236
- Age
- 3y ago

by Amazon Organic Mixed Sized Free Range Eggs 12 Pack
- Price
- £5.04
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 4y ago

by Amazon Organic Mixed Size Free Range Eggs 6 pack
- Price
- £2.72
- Rating
- 4.5/5
- Reviews
- 344
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
6
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
3%
- Purely35%
- by Amazon26%
- Morrisons14%
- Stonegate Farmers12%
- Clarence Court7%
- St. Ewe3%
- Open — no brand owns it (1 brand, 3%)
Demand
Organic Eggs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Aug, Sep, Oct, Nov · busiest ÷ quietest = 16.9×
Reviews and returns
What reviews say buyers love and hate about Organic Eggs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Rather expensive
Slightly more expensive than other brands
Overpriced
Not really large
Size to small
Not large as expected
not the best to be honest
Not good
inedible dark brown and inefie
The yolks are so orange they look like tiny suns
Rubbish
Love
These are very large taste great
Good taste
Delicious eggs- and good looking too
Love it very fresh
Eggs fresh
They are fresh taste good
though not cheap
they are good value for money
Good value for the price
No complaints
Good product
Thanks good quality
As advertised
Its exactly what you pay for
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Eggs questions
Answered from the same tracked data.









