Organic Coconut Water

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.0M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

+12.7%

Conversion, latest week

10.6%

Market size, estimated

£2.0Ma year

Peak month

July3.4× the quietest month

Top search term

coconut water699K searches a year

Listings sell for £12.35 on average, from £2.22 to £25.90. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At £12.35 that is £74K to £99K a year per listing.

Average price

£12.35under the $15 to $100 sweet spot

Price range

£2.22–£25.90

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

6,000–8,000

Revenue per listing a year

£74K–£99K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #14 within Juice & Smoothies. It carries 1,398 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#14in Juice & Smoothies

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,398per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

56 months