Skip to content

Organic Almond Flour

Fail

Shoppers spend only $33K a year here, so Organic Almond Flour is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£33K/yr23K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
68%top-5 click share · 11 brands · 16 sellers

Flapen Score

Organic Almond Flour against its category

The dotted line is the Grocery average. Past it, Organic Almond Flour is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Almond Flour market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Organic Almond Flour 23K times last year and spent an estimated £33K. The top 5 brands take 85% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

11.2% of searches ended in a purchase last week.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
11.2%
Market size, estimated
£33Ka year
Top search term
organic almond flour14K searches a year

02 · Price

A sale here is worth £12.85.

Listings sell for £12.85 on average, from £5.99 to £21.35. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.85 that is £1K to £3K a year per listing.

Average price
£12.85under the $15 to $100 sweet spot
Price range
£5.99–£21.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #257 within Baking Supplies. It carries 1,367 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
71%
Out of stock, average day
15.4%
Average rank
#257in Baking Supplies
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,367per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Organic Almond Flour products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 falling

Sellers

16

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

11%

  • ALPHA0142%
  • Wholefood Earth14%
  • Buy Whole Foods Online13%
  • Thames Organic8%
  • Seba Garden7%
  • NKD Living4%
  • Open — no brand owns it (5 brands, 11%)

Demand

Organic Almond Flour search demand

Weekly searches over the year. Pick a range.

600400Feb '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Organic Almond Flour search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • organic almond flour14K/yr
  • almond flour organic7K/yr
  • organic ground almonds2K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Almond Flour

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Texture/Consistency-Overall14%−0.03

Could be cheaper, very coarse

Not smooth enough

But does have a slightly grainy texture

Value For Money14%+0.46

Could be cheaper

Expensive,

Total waste of money

Taste-Overall13%−0.06

Did not taste good

a different taste

Less tasty than supermarket brands

Smell9%−0.05

This almond flour smelled of rancid oils good when I open the package

The recent batch smells stale to me - shame it's no longer as good as it was at first

with strong smell- not pleasant

Moist/Dry9%−0.05

Wet

Too moist and lumpy to make macarons successfully

Love

Quality-Overall29%+1.84

Great producr

Excellent Quality

Good quality flour

Baking13%+0.88

great for baking

Very good for baking bread cakes and biscuits

Perfect for cakes

Value For Money10%+0.46

Good value

fair price

Good value for money

Nutritional Content8%+0.36

I made my own protein powder with this which came out very well

as my wife follows a gluten-free diet

Great nutrients

Advertised Vs Actual Product8%+0.58

As described

It is what it says

which is exactly what I was hoping for

Return

0.0% Return rate 0% Fixable by listing

Ease Of Use100%▁▁█▁▁▁

FAQ

Common Organic Almond Flour questions

Answered from the same tracked data.