Is orangeade profitable to sell on Amazon United Kingdom?

The niche generates £28K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +37.9%. Flapen's verdict: Skip it (36/100).

How competitive is the orangeade niche?

4 brands and 86 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in orangeade?

Top complaints mined from reviews: Taste-Overall, Sweetness, Flavor. The return rate is 0.0%.

What does it cost to enter the orangeade niche?

Listings span £0.89–£9.20; the average listing price is £4.20 (sweet spot $15–$100). The average incumbent carries 1,540 reviews — the moat a new listing must climb.

orangeade

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Growth

Good+37.9%

90-day search growth — must beat 0% to launch

Review moat

Okay1,539.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Avg price

Bad£4.20

avg listing price — sweet spot $15–$100

Market size

Bad£28K

£28K/yr · 77K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£0.89–£9.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, orangeade is a £28K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

orangeade market data

Units sold / yr: 15K–20K; avg 1,500–2,000/product
Revenue / yr: £63K–£84K; units × avg price
Conversion rate: 8.7%
Avg BSR: #184
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 0.0%
Avg brand age: 69 months
Avg seller age: 172 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

Tango85%
Fanta7%
Morrisons5%
San Pellegrino2%

Top orangeade search terms

tango orange30K/yr +48.3%15.0% conv.
orange tango8K/yr +80.8%16.2% conv.
tango orange 24 pack5K/yr +247.1%9.2% conv.
orangeade8K/yr +25.7%7.2% conv.
tango orange sugar free8K/yr +6.5%11.9% conv.
fizzy orange5K/yr +32.9%11.5% conv.
orange drink7K/yr -44.0%2.6% conv.
orange soda3K/yr +32.1%4.8% conv.
orange tango 24 pack2K/yr +39.8%12.8% conv.

All search terms

Top orangeade products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tango Orange Soft Drink - 330 ml (Pack of 24)

Tango£6.494.8★2,764 rev

Tango Orange Sugar Free 330ml (Pack of 8)

Tango£2.564.7★1,015 rev

Tango Orange 330ml (Pack of 8)

Tango£2.684.7★450 rev

Tango Orange Original Cans 24 x 330ml

Tango£9.204.7★155 rev

Tango Orange 2L

Tango£1.184.6★1,228 rev

Newest

by launch date

Tango Zerod Thirst Trap - Peach & Pineapple | 330ml | Can| 8 Pack

Tango£2.64232 rev

6mo ago

TANGO Orange 330ml Can (Pack of 24)

Tango£7.0717 rev

9mo ago

Fanta Zero Orange Soft Drink Cans 24 x 330 mL

Fanta£6.951,286 rev

1y ago

Tango Orange Sugar Free 330ml (Pack of 8)

Tango£2.561,015 rev

2y ago

Tango Orange Original Cans 24 x 330ml

Tango£9.20155 rev

3y ago

What buyers say about orangeade

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall28%

“Good taste”

Value For Money24%

“Good value for money”

Flavor11%

“Good variety of flavours”

Alcohol Flavor9%

“Perfect drink”

Sweetness7%

“They are sugar free”

Quality-Overall5%

“Excellent product”

Freshness5%

“Very refreshing”

Advertised Vs Actual Product1%

“As described”

Ease Of Use1%

“Very handy in packs of 24 with 6 Grandchildren”

Crispiness1%

“Tastes crisp and fresh beautiful refreshing”

What buyers complain about

Taste-Overall26%

“taste is blah”

Sweetness13%

“No sugar”

Flavor9%

“Im not really a fan of this flavour”

Artificial Sweeteners8%

“without that refined sugar addition I would like to avoid”

Bitter5%

“a slight bitterness”

Value For Money5%

“price went up steeply shortly after purchase”

Quality-Overall3%

“Cheap fizzy”

Durability2%

“Got this for family they love it don't last long”

Moist/Dry1%

“I noticed the box was wet at one end”

Contamination1%

“RECENT BATCHES ARE COMING OUT DAMAGED”

Common questions

Is orangeade profitable to sell on Amazon United Kingdom?: The niche generates £28K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +37.9%. Flapen's verdict: Skip it (36/100).
How competitive is the orangeade niche?: 4 brands and 86 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in orangeade?: Top complaints mined from reviews: Taste-Overall, Sweetness, Flavor. The return rate is 0.0%.
What does it cost to enter the orangeade niche?: Listings span £0.89–£9.20; the average listing price is £4.20 (sweet spot $15–$100). The average incumbent carries 1,540 reviews — the moat a new listing must climb.