Orange Juice
MaybeBuyers convert on 23.6% of searches. But the top 5 brands take 97% of clicks, so Orange Juice is a Maybe.
- Flapen Score
- 53 / 100Top 20% of 2,976 Grocery niches · +7 vs the category median of 4653
- Market size
- £626K/yr759K searches / yr
- 90-day growth
- +4.8%search demand this quarter
- Competition
- 45%top-5 click share · 8 brands · 44 sellers
Flapen Score
Orange Juice against its category
The dotted line is the Grocery average. Past it, Orange Juice is stronger. Inside it, weaker.
Market
The Orange Juice market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Orange Juice 759K times last year and spent an estimated £626K. The top 5 brands take 97% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
23.6% of searches ended in a purchase last week.
Shoppers searched for this 759K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 23.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £626K a year.
- Searches, last 12 months
- 759K
- Growth, 90 days vs prior 90
- +4.8%
- Conversion, latest week
- 23.6%
- Market size, estimated
- £626Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- orange juice501K searches a year
02 · Price
A sale here is worth £3.49.
Listings sell for £3.49 on average, from £1.01 to £19.77. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At £3.49 that is £21K to £28K a year per listing.
- Average price
- £3.49under the $15 to $100 sweet spot
- Price range
- £1.01–£19.77
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- £21K–£28K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
18% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,401 within Juice & Smoothies. It carries 1,031 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 18%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #1,401in Juice & Smoothies
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,031per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Orange Juice products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
by Amazon Orange Juice from Concentrate 1L High in Vitamin C
- Price
- £1.20
- Rating
- 4.4/5
- Reviews
- 1,950
- Age
- 4y ago

Tropicana - Smooth Orange Fruit Juice - Award Winning 100% Pressed Pure Orange Juice No Added Sugar with Vitamin C - Squeezed Hand Picked - Breakfast Drinks - 1.5L
- Price
- £3.13
- Rating
- 4.7/5
- Reviews
- 747
- Age
- 5y ago

Morrisons Smooth Orange Juice From Concentrate 1L
- Price
- £1.86
- Rating
- 4.5/5
- Reviews
- 1,673
- Age
- 12y ago

Morrisons 100% Orange Juice Smooth 1.5L Bottle
- Price
- £3.19
- Rating
- 4.6/5
- Reviews
- 3,323
- Age
- 9y ago

Innocent Orange Juice 1.35L
- Price
- £3.56
- Rating
- 4.7/5
- Reviews
- 819
- Age
- 13y ago
Trending
90-day click momentum
Morrisons Savers Orange Juice Drink 1l
- Price
- £1.01
- Rating
- 3.7/5
- Reviews
- 43
- Age
- 10mo ago

Tropicana Pure Smooth Orange Juice with Bits Long Life 850ml x 6
- Price
- £10.36
- Rating
- 4.7/5
- Reviews
- 47
- Age
- 1y ago

innocent Pure Orange Juice Smooth 900ml
- Price
- £2.38
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 10y ago

Tropicana Tropical 1.5L
- Price
- £3.17
- Rating
- 4.7/5
- Reviews
- 377
- Age
- 5y ago

Innocent Orange Juice with Bits 900ml 100 Percent Recyclable Bottle - Made from Nothing But Juicy Oranges We Never Ever Add Sugar
- Price
- £2.55
- Rating
- 4.6/5
- Reviews
- 939
- Age
- 10y ago
Newest
by launch date
Morrisons Savers Orange Juice Drink 1l
- Price
- £1.01
- Rating
- 3.7/5
- Reviews
- 43
- Age
- 10mo ago

Tropicana Pure Smooth Orange Juice with Bits Long Life 250ml x 12
- Price
- £8.24
- Rating
- 4.8/5
- Reviews
- 729
- Age
- 1y ago

Tropicana Pure Smooth Orange Juice with Bits Long Life 850ml x 6
- Price
- £10.36
- Rating
- 4.7/5
- Reviews
- 47
- Age
- 1y ago

Innocent Smooth Orange Juice 1.75L Pack of 1
- Price
- £3.92
- Rating
- 4.7/5
- Reviews
- 304
- Age
- 4y ago

by Amazon Orange Juice from Concentrate 1L High in Vitamin C
- Price
- £1.20
- Rating
- 4.4/5
- Reviews
- 1,950
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
44
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
45%
Top 20: 88%
Open market
1%
- Morrisons32%
- Tropicana30%
- INNOCENT22%
- by Amazon13%
- Ocean Spray1%
- Eager1%
- Open — no brand owns it (2 brands, 1%)
Demand
Orange Juice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Orange Juice search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- orange juice501K/yr
- fresh orange juice65K/yr
- tropicana44K/yr
- innocent56K/yr
- innocent juice23K/yr
- tropicana orange juice22K/yr
- pure orange juice17K/yr
- fresh orange11K/yr
- smooth orange juice6K/yr
- orange juice smooth6K/yr
Reviews and returns
What reviews say buyers love and hate about Orange Juice
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Expensive
More expensive
Pricey
a bit watery taste
not the same taste
It tastes like orange because it is orange
Watery
Very watery taste
It's water that's Mildly flavoured
It's water that's Mildly flavoured
mixed flavors dont always work
Distinct flavour of having been stored overlong at some point in process
Hit and miss, can be very sour
We found all six containers of the Tropicana Orange fruit juice to be a little sour in taste
Love
Tasty and fresh as always
Good taste
I like that it doesnt taste overly artificial
well worth buying
Good price
Good value for money
Very Refreshing
Fresh under refreshing right out of the fridge
Fresh orange juice
good-quality juice
Excellent quality
As described, good value deccent quality
Good flavour
Great juice, good flavour
The flavour is really refreshing
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Orange Juice questions
Answered from the same tracked data.









