Skip to content

Orange Gin

Maybe

Returns run at only 0.3% of orders. But the top 5 brands take 96% of clicks, so Orange Gin is a Maybe.

Flapen Score
50
50 / 100
Top 31% of 2,976 Grocery niches · +4 vs the category median of 46
Market size
£298K/yr191K searches / yr
90-day growth
+31.6%search demand this quarter
Competition
64%top-5 click share · 6 brands · 53 sellers

Flapen Score

Orange Gin against its category

The dotted line is the Grocery average. Past it, Orange Gin is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orange Gin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Orange Gin 191K times last year and spent an estimated £298K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

10.9% of searches ended in a purchase last week.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £298K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
+31.6%
Conversion, latest week
10.9%
Market size, estimated
£298Ka year
Peak month
December6.3× the quietest month
Top search term
orange gin46K searches a year

02 · Price

A sale here is worth £14.30.

Listings sell for £14.30 on average, from £9.39 to £20.03. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £14.30 that is £11K to £14K a year per listing.

Average price
£14.30under the $15 to $100 sweet spot
Price range
£9.39–£20.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
£11K–£14K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #64 within Beer, Wine & Spirits. It carries 3,847 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#64in Beer, Wine & Spirits
Average rating
4.69 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,847per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Orange Gin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£30K£60K£89K£119K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

53

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Aber Falls47%
  • Beefeater19%
  • Tanqueray18%
  • Malfy7%
  • Gordon's5%
  • Whitley Neill4%

Demand

Orange Gin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.3×

Search terms

Top Orange Gin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • orange gin46K/yr
  • aber falls gin19K/yr
  • aber falls27K/yr
  • blood orange gin24K/yr
  • beefeater gin21K/yr
  • tanqueray sevilla gin16K/yr
  • marmalade gin7K/yr
  • beefeater gin 1 litre5K/yr
  • seville orange gin4K/yr
  • beefeater5K/yr

Reviews and returns

What reviews say buyers love and hate about Orange Gin

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall32%−0.03

Just the taste was not for me

Too sickly and had a strange after taste

tastes like cheap orange squash

Alcohol Flavor12%+2.56

This vodka is the same I'm afraid

unpleasant to drink

More whiskey than vodka

Bitter6%−0.02

Seems slightly rough and rather bitter

Will never buy this vodka again the taste is very bitter

The flavour struck me as quite bitter

Flavor6%−0.02

Nice liqueur, very smooth and moreish, the only reason I marked it down as the pistachio flavour isn't very strong

Cheap flavour, had to choke it down

flavour that comes through strongest

Value For Money5%+0.98

yes it is more expensive

not worth the full price

bit pricey

Love

Taste-Overall30%−0.03

Flavour is nice and creamy

A lovely smooth taste

Great taste

Alcohol Flavor29%+2.56

Smooth drink

isnt overpowered by the alcohol

very easy to drink

Value For Money11%+0.98

Good value

Great value for money

Great value for money

Flavor9%−0.02

Flavour is nice and creamy

Flavour is great

Fantastic buy great value for your money really enjoyed the flavour with true smoothness

Quality-Overall6%+0.32

Decent gin

Good quality and price

Simply the Best

FAQ

Common Orange Gin questions

Answered from the same tracked data.