Oolong Tea
FailShoppers spend only $48K a year here, so Oolong Tea is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £48K/yr68K searches / yr
- 90-day growth
- -26.2%search demand this quarter
- Competition
- 63%top-5 click share · 14 brands · 30 sellers
Flapen Score
Oolong Tea against its category
The dotted line is the Grocery average. Past it, Oolong Tea is stronger. Inside it, weaker.
Market
The Oolong Tea market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Oolong Tea 68K times last year and spent an estimated £48K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.
01 · Demand
8.0% of searches ended in a purchase last week.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- -26.2%
- Conversion, latest week
- 8.0%
- Market size, estimated
- £48Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- oolong tea42K searches a year
02 · Price
A sale here is worth £8.91.
Listings sell for £8.91 on average, from £4.87 to £16.59. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.91 that is £2K to £4K a year per listing.
- Average price
- £8.91under the $15 to $100 sweet spot
- Price range
- £4.87–£16.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #19 within Tea. It carries 681 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #19in Tea
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 681per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Oolong Tea products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Chinese Oolong Tea 2g x 100 bag (200g)
- Price
- £7.31
- Rating
- 4.5/5
- Reviews
- 1,339
- Age
- 13y ago

YAMASAN KYOTO UJI Japanese Oolong tea loose leaf 100% authentic made in Japan (100g)
- Price
- £12.52
- Rating
- 4.6/5
- Reviews
- 523
- Age
- 5y ago

Double Dragon China Oolong Tea | Pack Of 100 Premium Tea Bags | Sourced From Chinas Fujian Province | Low Caffeine & Calorie-Free | Boosts Metabolism & Rich in Antioxidants | Vegan & Gluten-Free
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 160
- Age
- 2y ago

Twinings China Oolong Tea 20 ct
- Price
- £8.88
- Rating
- 4.5/5
- Reviews
- 686
- Age
- 6y ago

BBJ loose Chinese tea caddies (oolong tea)
- Price
- £9.66
- Rating
- 4.6/5
- Reviews
- 379
- Age
- 10y ago
Trending
90-day click momentum
CAPACITEA Boxed Chinese Authentic Oolong Loose Leaf Tea Oolong Tea 125 Gram
- Price
- £5.06
- Rating
- 4.3/5
- Reviews
- 67
- Age
- 4y ago

Organic Oolong Tea Bags 50 Count Unbleached Chinese Oolong Tea Bags VitalForest High Mountain Tea Tie Guan Yin Non-GMO Container Pack for Gift Set
- Price
- £8.98
- Rating
- 4.4/5
- Reviews
- 126
- Age
- 1y ago

Chinese Oolong Tea 2g x 100 bag (200g)
- Price
- £7.31
- Rating
- 4.5/5
- Reviews
- 1,339
- Age
- 13y ago

Twinings China Oolong Tea 20 ct
- Price
- £8.88
- Rating
- 4.5/5
- Reviews
- 686
- Age
- 6y ago

VAHDAM Oolong Tea Leaves from Chinese Foothills (50+ Cups | 100gm) | Premium Long Leaf Chinese Grown Leaves| Bold & Flavourful | Brew Hot or Iced | Resealable Ziplock Pouch | Direct from Source
- Price
- £8.76
- Rating
- 4.5/5
- Reviews
- 3,857
- Age
- 9y ago
Newest
by launch date
Oolong Fujian Loose Leaf Tea Classic Chinese Oolong Leaves (100g)
- Price
- £7.08
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago

Organic Oolong Tea Bags 50 Count Unbleached Chinese Oolong Tea Bags VitalForest High Mountain Tea Tie Guan Yin Non-GMO Container Pack for Gift Set
- Price
- £8.98
- Rating
- 4.4/5
- Reviews
- 126
- Age
- 1y ago

Double Dragon China Oolong Tea | Pack Of 100 Premium Tea Bags | Sourced From Chinas Fujian Province | Low Caffeine & Calorie-Free | Boosts Metabolism & Rich in Antioxidants | Vegan & Gluten-Free
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 160
- Age
- 2y ago

HANFANGLING White Peach Oolong Tea Relieve Fatigue Refreshing Caffeine Alternative Promote Digestion Fresh Sweetness of White Peach and Aromatic Taste of Oolong Tea
- Price
- £8.73
- Rating
- 4.3/5
- Reviews
- 132
- Age
- 2y ago

Oolong Tea Organic Tie Guan Yin 100g (50 Cups) | China Oolong Tea Loose Leaf Organic | REPLANTEA
- Price
- £9.99
- Rating
- 4.3/5
- Reviews
- 248
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
30
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
21%
- BUTTERFLY29%
- VAHDAM13%
- YAMASAN KYOTO UJI10%
- Double Dragon9%
- BBJ9%
- Twinings8%
Demand
Oolong Tea search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.6×
Search terms
Top Oolong Tea search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oolong tea42K/yr
- oolong tea bags14K/yr
- oolong tea loose leaf8K/yr
- oolong3K/yr
Reviews and returns
What reviews say buyers love and hate about Oolong Tea
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
A bit expensive for quality
This is quite low grade tea
Low quality. expected for the price
Not like tea in a Chinese restaurant
Beaware taste is different from your normal cuppa
Very poor taste and qua;ity
Doesnt have oolong smell and flavour
It should smell like nuts and honey, some earthy/wood flavour
not flavouring or essence
The result is a flavour profile which more closely resembles a mild black tea
Not close to a green oolong
Love
Beautiful tea
Love this tea and taste
Good taste
Good quality leaves
Excellent quality tea
Good quality
Nice flavour
fruity tea flavour
Lovely light smoky flavour
fresh
Its refreshing and has noticeable health benefits
I really enjoy this tea find it quite refreshing
lots for the money
Great value
Good price
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oolong Tea questions
Answered from the same tracked data.









