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olive oil 3l

Skip it

A small market ($70K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 29Conversion 70Competition 53Returns 100Price range 78Avg price 89Brand share 23Review moat 52Quality gap 21

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great£20.63

avg listing price — sweet spot $15–$100

Price range

Great£5.28–£52.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,408

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+3.4%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£70K

£70K/yr · 53K searches

According to Flapen's Amazon United Kingdom niche tracking, olive oil 3l is a £70K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 47/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

olive oil 3l market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£62K–£83K
units × avg price
Conversion rate
6.4%
Avg BSR
#38
Page quality
0%
Prime
96%
Sponsored
57%
Out of stock
0.0%
Avg brand age
60 months
Avg seller age
184 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

95

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

6%

  • Odysea70%
  • LA ESPAÑOLA9%
  • Iliada5%
  • Lyrakis Family3%
  • November Polyphenols3%
  • kleos FINE PRODUCTS3%
  • Open — no brand owns it (4 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.4% search growth over the last 90 days.
2K1KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Top olive oil 3l search terms

  • odysea extra virgin olive oil13K/yr
  • greek olive oil extra virgin12K/yr
  • odysea olive oil5K/yr
  • la espanola extra virgin olive oil5K/yr
  • kalamata olive oil5K/yr
  • italian olive oil extra virgin6K/yr
  • evoo olive oil3K/yr
  • aceite de oliva virgen extra3K/yr
All search terms

Top olive oil 3l products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£7K20%£14K30%£21K40%£28K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about olive oil 3l

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall26%

“Amazing taste”

Quality-Overall26%

“Good quality arrived ahead of time”

Oily/Greasy9%

“Good oil good price”

Value For Money9%

“Good value for money”

Flavor5%

“Great flavor”

Ingredients-Overall3%

“Lots of polyphenols”

Advertised Vs Actual Product2%

“As advertised”

Spiciness2%

“Great peppery flavour”

Ease Of Use2%

“Easy to use”

Health Benefits-Overall2%

“Great for Wellness Shots”

What buyers complain about

Taste-Overall17%

“tasted like a bland”

Value For Money13%

“Expensive”

Quality-Overall7%

“Low quality”

Oily/Greasy6%

“Not a good olive oil”

Spiciness4%

“Bit to strong in the peppery taste”

Bitter4%

“It was extremely bitter”

Smell4%

“It smells like plastic, its watery and a different colour and it just tastes like watery oil, I can not believe it”

Advertised Vs Actual Product3%

“Yet on Amazon advert they say there is. So I wonder what is true.”

Flavor3%

“flavour not the best”

Thickness1%

“Damage and thin thin tin”

Top return reasons

Taste-Overall100%

Common questions

Is olive oil 3l profitable to sell on Amazon United Kingdom?
The niche generates £70K/yr across 23 tracked products. 90-day search growth is +3.4%. Flapen's verdict: Skip it (47/100).
How competitive is the olive oil 3l niche?
10 brands and 95 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in olive oil 3l?
Top complaints mined from reviews: Taste-Overall, Value For Money, Quality-Overall. The return rate is 0.0%.
When does demand for olive oil 3l peak?
Demand peaks in Jan–Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the olive oil 3l niche?
Listings span £5.28–£52.26; the average listing price is £20.63 (sweet spot $15–$100). The average incumbent carries 1,408 reviews — the moat a new listing must climb.