Odour Neutraliser Spray

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

11.4%

Market size, estimated

£75Ka year

Top search term

odour neutraliser spray9K searches a year

Listings sell for £9.83 on average, from £1.41 to £19.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £9.83 that is £2K to £5K a year per listing.

Average price

£9.83under the $15 to $100 sweet spot

Price range

£1.41–£19.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

36% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #99 within Air Fresheners. It carries 962 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

77%

Out of stock, average day

3.9%

Average rank

#99in Air Fresheners

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

962per listing

Listings tracked

22

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months