Oat Biscuits

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £159K a year.

Searches, last 12 months

203K

Growth, 90 days vs prior 90

-4.4%

Conversion, latest week

12.4%

Market size, estimated

£159Ka year

Top search term

hobnobs44K searches a year

Listings sell for £6.31 on average, from £0.59 to £23.62. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £6.31 that is £6K to £8K a year per listing.

Average price

£6.31under the $15 to $100 sweet spot

Price range

£0.59–£23.62

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£6K–£8K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

19% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Bakery. It carries 185 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

19%

Prime listings

86%

Out of stock, average day

0.0%

Average rank

#53in Bakery

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

185per listing

Listings tracked

42

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months