How competitive is the Nut Chocolate niche on Amazon United Kingdom?

7 brands and 86 sellers compete in Nut Chocolate on Amazon United Kingdom. The top 5 Nut Chocolate products take 79% of clicks and its top 5 brands hold 97% of demand.

What do buyers complain about in Nut Chocolate?

Nut Chocolate buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Texture/Consistency-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Nut Chocolate niche?

Nut Chocolate sells for £6.74 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.44–£30.48. The average incumbent carries 341 reviews — the moat a new listing must climb.

Nut Chocolate

brand-locked demand (top 5 brands take 97% of clicks) — Nut Chocolate doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Nut Chocolate profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Nut Chocolate is a £126K/yr Amazon United Kingdom market (260K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jun–Nov–Dec. Verdict: Skip it — 46/100.

Nut Chocolate: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.4% over the last 90 days and 7.2% of searches end in a purchase.

£126K

revenue / yr

Units sold / yr40K

Search volume / yr-1.4%260K

Conversion rate7.2%

Avg price£6.74

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

open market share

Brands · sellers7 · 86

Top-5 product click share79%

Open market3%

Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 13 products

Top Nut Chocolate products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Cadbury Dairy Milk Fruit & Nut Bar Classic Chocolate Delight 180 g (Pack of 1)

Price: £1.92
Rating: 4.7/5
Reviews: 430
Age: 4y ago

Cadbury Dairy Milk Fruit & Nut Chocolate Bar 280 g (Pack of 1)

Price: £3.14
Rating: 4.6/5
Reviews: 104
Age: 1y ago

Cadbury Dairy Milk Fruit & Nut Chocolate Bar The Classic Creamy Taste With Fruit & Nut Pieces 110 g (Pack of 1)

Price: £1.59
Rating: 4.7/5
Reviews: 915
Age: 10y ago

Cadbury Dairy Milk Whole Nut Bar 180 g (Pack of 1)

Price: £2.14
Rating: 4.6/5
Reviews: 755
Age: 4y ago

Cadbury Dairy Milk Whole Nut Bar Whole Hazelnuts Covered in Creamy Milk Chocolate 120 g Bar (Pack of 1)

Price: £1.51
Rating: 4.6/5
Reviews: 755
Age: 10y ago

Newest

by launch date

Premium Chocolate Bar Variety Flavours & Fillings - For Best gift for Friends & Family (Toblerone Fruit Nut 360G)

Price: £13.06
Rating: 1.0/5
Reviews: 1
Age: 4mo ago

Wholenut Chocolate Gift Box Whole nut Dairy Milk chocolate present UK Favourite Chocolate Brands Perfect for Nut Chocolate Lovers

Price: £10.19
Rating: 3.5/5
Reviews: 12
Age: 1y ago

Cadbury Dairy Milk Fruit & Nut 220g - Creamy Milk Chocolate with Raisins & Almonds Indulgent Snack Bar Duo Sharing Pack Great Dessert Option Perfect Treat Idea for Gifting (2x110g)

Price: £7.55
Rating: 4.2/5
Reviews: 19
Age: 1y ago

Chocolate Gift Box - Letterbox Hamper - For Kids - Him and Her (All Occasion - Dairy Milk)

Price: £8.34
Rating: 4.6/5
Reviews: 119
Age: 1y ago

Cadbury Dairy Milk Fruit & Nut Chocolate Bar 280 g (Pack of 1)

Price: £3.14
Rating: 4.6/5
Reviews: 104
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Cadbury85%
Toblerone5%
BENERRY4%
Snickers2%
Bounty2%
Generic1%
Open — no brand owns it (1 brand, 1%)

Nut Chocolate demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume260KCVR7.2%Products13Brands7Top 5 Brands97%OOS Rate0.0%Rating4.1★Reviews341Avg BSR#282

Peak months: Jun, Nov, Dec · busiest ÷ quietest = 12.5×

Top Nut Chocolate search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

fruit and nut chocolate bar64K/yr +6.6%8.8% conv.
fruit and nut31K/yr -9.3%7.1% conv.
cadbury fruit and nut20K/yr -23.6%7.8% conv.
fruit and nut chocolate15K/yr +14.1%4.4% conv.
whole nut chocolate cadbury12K/yr -8.5%6.5% conv.
toblerone fruit and nut12K/yr +12.8%3.5% conv.
dairy milk fruit and nut10K/yr +4.3%7.4% conv.
nut chocolate10K/yr -0.5%2.9% conv.
whole nut9K/yr +3.7%14.3% conv.
cadburys fruit and nut11K/yr +0.6%7.6% conv.

What reviews say buyers love and hate about Nut Chocolate

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews

Taste-Overall50%

“Great taste”

Value For Money14%

“Good value for a large bar at around £5”

Flavor8%

“Best Toblerone flavour”

Gifting Purpose7%

“Bought for a gift good value”

Quality-Overall6%

“Quality product”

What buyers complain about

87% of reviews

Taste-Overall45%

“HORRIBLE TASTE”

Flavor10%

“More like whole nut with a horrible flavoured chocolate”

Texture/Consistency-Overall7%

“more claggy than anything else”

Durability6%

“I know it doesn't last long when he gets it”

Advertised Vs Actual Product5%

“using the Bounty name to promote them is poor form”

Common Nut Chocolate questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nut Chocolate 46/100 on Amazon United Kingdom — Skip it. The niche generates £126K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -1.4% over the last 90 days.